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Posted March 04, 2022
Michaels Stores

Content Creation Specialist

Michaels Stores
Irving, TX, USA ⚠ [Archived] No Longer Accepting Applicants

Support Center - Irving

We're here for the Makers! Come be a part of the team where innovation and teamwork come together to support the most exciting missions in the world!

Michaels is an Equal Opportunity Employer. We are here for all Team Members and all Makers to create, innovate and be better together.

To review a comprehensive list of benefits, please visit Michaels Benefits

CT and CO only -To review pay ranges for the position you are applying for, please visit Michaels Pay Ranges – CO & CT only

The Content Creation Specialist will assist the Manager with in-house organic content creation. We’re looking for an enthusiastic creative to be the face and voice behind Michaels’ social channels. This individual will create organic content from production to distribution and be experienced in concept pitching, execution, video editing, and be comfortable in front of the camera. The role includes managing outsourced social initiatives for various campaigns. This Team Member will work closely with Influencer Marketing, Communications, Digital/Social, and Store Operations teams to ensure timely program success.

Major Activities

  • Develop content ideas and execution strategy for all social channels including but not limited to TikTok, Instagram, Twitter, and YouTube
  • Create and edit weekly video content with ability to quickly identify current trends and react on impulse
  • Manage outsourced social initiatives including generating estimates and managing shoot budgets. This role will work with and manage outside producers, influencers, etc when needed
  • Work in close partnership with social and comms teams to execute on needs of various campaigns
  • Create graphic content using graphic design platforms for IG stories, In-feed posts, and various channels as needed.

Speaking (Video and Audio) about various topics in this space

Other Duties As Assigned

Minimum Knowledge/Skills/Abilities

Minimum Education

  • Bachelor’s degree
  • Journalism, Communication, Marketing or related field

Minimum Special Certifications Or Technical Skills

  • Expert of social platform mechanics and best practices
  • Videography and Photography skills
  • Video, photo, and graphic editing skills

Minimum Type Of Experience The Job Requires

  • 2+ years marketing experience or a related field

Other

  • Ability to organize and execute multiple projects
  • Willingness to work under pressure and meet deadlines
  • Excellent written & oral communication skills, with an ability to determine appropriate content & style for a diverse group
  • Need to be very organized and detail driven
  • Have a love for arts, crafts, and making!

Preferred Type Of Experience The Job Requires

  • Retail marketing background

Applicants in the U.S. and Canada must satisfy federal, state, provincial and local legal requirements of the job.