Account Supervisor, Influencer Marketing & PR
At MullenLowe, we believe great minds don’t think alike. They disagree, collide and wrestle it down in the name of making work that actually works. We celebrate those who swim outside their lanes and defy expectations to shape our clients’ brands and drive their business. And while our expertise and perspectives are varied, we’re united in our quest to use creativity to solve tomorrow’s problems in new ways.
We invite everyone who works with us or for us to join the fight for progress. We produce more than innovative work and business results. We generate ideas, conversations, and actions that strengthen lives and unite communities. And we’re committed to working with partners who want to drive that positive change together.
Position Overview:
The Account Supervisor, Influencer Marketing & Public Relations has strong relationships within the digital community (i.e., MCN’s, Talent Agencies, Content Creators, Media Platforms, etc.) and are seen as an Influencer Marketing subject matter expert, with a proven track record identifying and securing Influencers (Digital & Social) for brand campaigns. You stay on top of trends and are plugged into the digital community.
You are also a steward of the news with considerable experience securing press coverage, developing brand narratives and an understanding of how to curate compelling stories. You consistently come to the table with innovative and creative ideas that capture the attention of press and influencers while working fluidly within a team and independently across projects.
Account Supervisors must also be able to manage a client and team, collaborating with other offices and disciplines as needed.
This is a full-time exempt position based in MullenLowe Los Angeles office and reports to the Vice President, MullenLowe PR LA. Depending on the team and client need, this position will manage, mentor, and guide AAE(s), AE(s) and/or SAE(s).
Responsibilities:
- Lead multiple clients simultaneously, understanding the client’s needs and grow the relationship through exceptional results
- Lead planning, development, and execution of Influencer and Public Relations activities in accordance with the client's objectives and budget
- Identify and secure Influencers (Digital & Social) for brand campaigns
- Familiar with best practice integrated Communications Marketing tactics and tools and will be able to recommend them to his/her clients
- Maintain and nurture a robust network of press contacts, securing favorable press coverage for MullenLowe PR clients and their products/services.
- Maintain and educate teams surrounding effective and strategic influencer marketing and public relations practices
- Manage and execute 3-5 influencer campaigns at a time, ensuring deadlines are hit, deliverables are completed, etc.
- Drive execution on projects, ensuring seamless execution on deliverables and communicating effectively to all stakeholders
- Manage existing relationships within the digital influencer community (MCN’s, Talent Agencies, Content Creators, Media Platforms, etc.)
- Own the creation of influencer contracts with a strong knowledge in Federal Trade Commission Guidelines (FTC) and standard deal points
- In conjunction with internal partners and agencies, contribute content ideas that can express appropriate key brand messaging points in ways that can resonate with the targeted consumer and demographic
- Oversee the measurement and reporting of influencer and public relations programming, working in conjunction with other disciplines as needed.
- Excellent written and verbal communications skills and demonstrated ability to delegate tactical assignments and accurately judge and edit work of others
- Ability to think creatively on your feet and take initiative to improve or create effective processes
Qualifications:
Education:
- Bachelor’s degree in Public Relations, Journalism, Communications preferred, or equivalent work experience
Experience:
- 4+ years of experience in an PR or Influencer agency, start up, client-side role or experience in a relevant industry
- Knowledge and practical application of influencer relations, social media, m media relations, and/or PR measurement practices and tools preferred
- A proven track record of gaining trust and respect by consistently demonstrating sound
- critical and creative thinking skills and maintaining composure in stressful situations
- Big brand experience a plus
Soft skills:
- Strong storytelling and administrative skills to consistently deliver quality work to the
- team and clients
- Strong time management, prioritization, and organizational skills
- Ability to think creatively
- Agile high performer who can adapt to new conditions, assignments, and deadlines
- Ability to write clear and concise communications including strategies, plans and
- presentations
- Thrives in fast-paced creative environment, often working under pressure to meet tight
- deadlines
- Strong writing skills
- Strong media relations skills
The work is never perfect, so how could we ask that of our applicants? What we do seek out at MullenLowe are original thinkers with a thing for unconventional ideas that solve tomorrow’s big problems. Is that you? Check doubt at the door and apply for the roles that will excite and challenge you in new ways.
You must be eligible to work in the United States to be considered for this role.
This job description is subject to change at any time.
Work is regularly performed in a professional office environment and routinely uses standard office equipment. The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
ACCESSIBILITY NOTICE: If you need a reasonable accommodation for any part of the employment process due to a physical or mental disability, please send an email to: [email protected] - please include your location in the subject line of your email (BOS, NY, LA, WNS)
MullenLowe is an EEO/AA M/F/Disability/Vet Employer.
MullenLowe participates in E-Verify.
https://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf
https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf
