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Posted April 02, 2022
Known

Manager, Social Media

Known
United States Remote ⚠ [Archived] No Longer Accepting Applicants

Known is a modern marketing company engineered for the unprecedented opportunities and challenges facing marketers today. We are about 500 people strong, pairing PhD data scientists with award-winning creatives, strategists, engineers, and expert research teams to produce some of the most innovative and cutting-edge creative work in culture. We believe that when creative truly collaborates with science, strategy, and technology, amazing things can happen.

We have a unique opportunity as we are looking to hire for a variety of different roles to join our team and be “embedded” with our news and non-fiction streaming service client. What does that actually mean? You get to be both a Knowner and our client! It is preferred this position be based in Los Angeles but there is flexibility so long as the person is willing and able to work West Coast business hours. Additionally, this can be either a full-time salaried position or a long-term freelance opportunity.

The Nuts and Bolts: Manager, Social Media

Our clientis looking for a detail-oriented, experienced social media professional to help develop campaigns for our upcoming slate of original series and films. Reporting to the Sr Manager, Organic Social Strategy, this position will contribute to the management of social accounts and help develop content, social media stunts and influencer marketing. The Manager also will collaborate with marketing, PR, synergy, programming and legal teams across our brand and our parent company. The ideal candidate for this role will have a passion for growing brands and cultivating audiences, all while having a firm grasp on how to acquire and retain subscribers.

The Daily

  • Develop and manage title film, series and docs social media campaigns while partnering with Creative and Growth Marketing teams on initiatives
  • Publish content to social platforms, like TikTok, Instagram, YouTube, Instagram, Facebook and Twitter
  • Manage agencies and the operations associated with these external partners, including assistance at marketing shoots and event coverage
  • Partner with team members to conceive and create evergreen content that augment title campaigns
  • Leverage zeitgeist conversation and encourage fan and talent engagement through content and community management
  • Co-lead and maintain our content calendar, working directly with social team members and cross-functional partners
  • Develop and operate a rigorous QA program for all social media content we published
  • Leverage performance insights and social listening data to refine publishing, content and community management strategies
  • Maintain our commitment to journalistic integrity across all profiles
  • Identify industry insights and trends to define and refine channel approach
  • Effectively supervise junior staff, providing direction, managing workflow, and overseeing skill development

The Essentials

  • 3-5 years of experience developing social marketing campaigns for films, documentaries and/or series at an impactful subscription service, SVOD, digital publisher or media brand; management experience a plus
  • Demonstration of outstanding creative and editorial judgment with the ability to collaboratively deliver feedback succinctly and effectively
  • Proven track record of partnering with internal and external creative teams and working directly with talent to capture and develop social creative that exceeds KPIs
  • Experience developing and maintaining new processes and operational systems, including quality assurance and production pipelines
  • Experience with a full stack of social media tools, including platform and third-party analytics, social listening, publishing, and community management (i.e., Netbase, Facebook Insights, Twitter Analytics, ListenFirst, Conviva, Sprinklr, HootSuite)
  • An ability to think both creatively and strategically
  • Demonstrated ability to work effectively in a fast-paced environment, juggling multiple projects, and within a matrixed reporting environment.
  • Excellent organizational and communication skills.

Known is an equal opportunity employer and does not discriminate against employees or qualified job applicants on the basis of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or locally protected class.