Associate Marketing Manager, Random House
The marketing team at Ballantine Books is seeking a creative, detail-oriented Associate Marketing Manager. This position reports to two Assistant Marketing Directors. In addition to providing administrative support, the Associate Marketing Manager will also manage and lead marketing campaigns for their own list of titles.
Ballantine is a creative and hands-on department renowned by readers as the go-to publisher forcommercial fiction across contemporary fiction, mystery/thriller, historical fiction, romance, as well as thought-provoking and narrative nonfiction. We are proud to publish a long list of bestselling authors, including Taylor Jenkins Reid, Isabel Allende, Jodi Picoult, Andy Weir, and Blake Crouch— as well as newly established debuts like The Maid by Nita Prose and Black Cake by Charmaine Wilkerson.
The Role:
- Supports two Ballantine assistant marketing directors with specific title campaigns and administrative responsibilities
- This role includes digital outreach, consumer research projects, author platform development, influencer marketing, advertising, and overall creative strategy.
- Works with the assistant marketing directors to create and lead innovative title-marketing campaigns based on market data and consumer insights for upcoming publications
- Manages multiple marketing projects with varying timelines while simultaneously building relationships with multiple stakeholders, both internally and externally
- Work closely across departments with editorial, publicity, sales, and creative services (including social media, email marketing, design, copy, media buyers)
- Identifies available audiences for each book and ways to reach them through advertising, promotion, and social media while also keeping up to date on new platforms and marketing methods
The Essentials:
- 2-3 years of experience in book promotion or related media such as magazines, music, film/TV
- Able to apply organizational methods and strategies to meet deadlines and manage multiple active projects at once in a fast-paced and details-focused environment
- Ability to speak fluently and communicate effectively with major authors and stakeholders
- Proficiency as well as strong interest in using social media platforms as a marketing tool
- Ability to work independently in a proactive manner and collaborate with the team when needed
- A passion for: reading, initiative, innovation, collaboration, and curiosity
- Adobe Photoshop skills are a plus
Please apply using our online application process, and please include your résumé and cover letter with salary requirements. Full-time employees are eligible for our comprehensive benefits program.
Full-time employees are eligible for our comprehensive benefits program. Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off.
Penguin Random House is the leading adult and children’s publishing house in North America, the United Kingdom and many other regions around the world. In publishing the best books in every genre and subject for all ages, we are committed to quality, excellence in execution, and innovation throughout the entire publishing process: editorial, design, marketing, publicity, sales, production, and distribution. Our vibrant and diverse international community of nearly 250 publishing brands and imprints include Ballantine Bantam Dell, Berkley, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, Pantheon, Penguin Books, Penguin Press, Penguin Random House Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children’s Books, Riverhead, Ten Speed Press, Viking, and Vintage, among others. More information can be found at http://www.penguinrandomhouse.... Random House values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status .
Company: Penguin Random House LLC
Country: United States of America
State/Region: New York
City: New York
Postal Code: 10019
Job ID: 212407
Date: Mar 31, 2022
Location:
New York, NY, US, 10019
Nearest Major Market: Manhattan
Nearest Secondary Market: New York City
Job Segment: Medical, Graphic Design, Media Publishing, Book Publishing, Healthcare, Marketing, Creative, Publishing
