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Posted April 15, 2022
Bearaby

Communications Manager

Bearaby
New York, NY, USA ⚠ [Archived] No Longer Accepting Applicants

Who WE are:

Bearaby is an award-winning sustainable DTC sleep-wellness company on a mission to create a calmer, more comforted world: one nap at a time. We are knit together by one common goal: to free the world of plastic-filled, sweaty weighted blankets. We believe that bringing curious, empathetic people together to work toward a shared purpose creates a brand experience that can change the world. We are a global group of dreamers and problem solvers with various skillsets, backgrounds, and interests. We are tight knit (small), but inclusive. We are together, but independent.

Role Summary:

We are currently looking for a digitally-savvy, creative storyteller to join our team as Communications Manager. This role reports to the Communications Director.

Who YOU Are:

  • A media relations rockstar who knows how to launch products, work across a global team and tell/create unique stories.
  • A communications strategist who understands the importance of reaching goals, delivering ROI.
  • An excellent writer who knows how to craft a PR story, supports original content creation and pays close attention to the details.
  • A social-media user who can leverage efforts across multiple channels, as well as work with influencers and outside organizations strategically for maximum exposure.
  • An affiliate and commerce PR connoisseur.
  • An idea person who is eager to brainstorm, share ideas and then see them come to life.
  • A 360-degree strategic thinker who leads and activates against a robust communications strategy that includes media relations, influencer programs, partnerships, reporting and more.
  • Passionate about sustainable wellness, mental health and napping.

YOU Will:

  • Drive the team's overall goals to increase brand awareness for Bearaby and deliver meaningful storytelling.
  • Develop new, creative ways to proactively introduce the Bearaby brand and products to the world, while creating even stronger relationships with a wide array of influencers.
  • Play an active role in developing on-brand activations, helping execute media and influencer relations programs and reporting on the team’s efforts.
  • Develop and activate against an on-brand communications strategy, helping conduct consumer media relations, manage influencer relations and support partnership activation needs.
  • Manage communications calendar, influencer database, briefs and monthly reporting.
  • Support Communications Director in maximizing agency/partner relationships to further results.
  • Work across departments to ensure seamless communication and timely activation of programs.
  • Support broader team activities through idea generation, content editing, story angle development, reactive opportunities, and more.

YOU Have:

  • A Bachelor’s Degree with 8-10 years of experience in Communications
  • Agency experience with DTC and inhouse brand experience is a plus
  • Experience using Cision and interpreting data
  • Passionate for what you do and a desire to do it with a purpose-driven company like Bearaby

WE Offer:

  • Competitive salary
  • Worldwide Health Insurance coverage (including Dental)
  • Paid Annual Leave
  • Maternity and Paternity benefits
  • Flex time for returning to work birth-parents
  • Flexible and Hybrid work (you choose where and when to work)
  • Unlimited Naps under the coziest weighted blankets