Antenna is an integrated marketing, public relations, design and website development agency with offices in New York, New Jersey, Chicago and San Francisco. We work with many innovative, impactful and socially responsible companies to help build their brands and power their business. If you’re looking for a creative, strategic and collaborative environment that allows your voice to be heard and challenges you to grow, this is for you.
Antenna is looking for an enthusiastic and self-motivated Paid Social Media Supervisor to lead and grow our social media efforts for clients. You will conceptualize, implement and manage creative B2B social media strategies for our Clients. Additionally, you will help develop, implement and market Antenna’s Social Media services to existing and potential clients.
We are looking for an individual to contribute a diverse perspective and new ideas to the Antenna community. We celebrate differences among our staff and encourage everyone to be their authentic selves. We are proud to be an equal opportunity employer and remain committed to fostering a diverse, inclusive, supportive and respectful environment, where each Ant feels a sense of dignity, belonging, and acceptance.
It is strongly preferred that this role be based out of our Chicago, IL, New York, NY, Hackensack, NJ or San Francisco, CA offices with an option for remote for the right candidate outside of these locations.
PRIMARY RESPONSIBILITIES
- Examine our B2B clients’ existing social media environment and consult on achievable goals across LinkedIn, Twitter, Facebook, and Instagram
- Provide seasoned expertise for social channel strategies as the lead social strategists on accounts
- Execute paid social media strategies & plans that are consistent with our client’s goals and objectives
- Create paid social media campaigns across a variety of platforms including: Facebook, LinkedIN, Instagram, TikTok, YouTube, Pinterest, SnapChat, Twitter & other emerging platforms
- Plan and execute organic social, awareness, brand and influence campaigns as well as community building strategies
- Develop, oversee and publish content for social media platforms
- Collaborate with internal design team and copywriters to ensure social media campaigns have the proper creative to generate the desired results
- Develop social media content calendars
- Leverage paid social media techniques that are not limited to boosting posts, lead generation campaigns, follower campaigns & website traffic campaigns
- Proactive management of day-to-day social media campaigns
- Communicate with industry professionals and influencers via social media to create a strong network
- Develop and articulate innovative influencer strategies that achieve clients’ goals and incorporate best practices of organic and paid social campaigns
- Collaborate with Digital Advertising Specialists to coordinate organic and paid social strategies
- Collaborate on cross-functional account teams to inform colleagues and clients on how paid & organic social media can strengthen complementary efforts such as Search Engine Optimization (SEO) and Public Relations (PR)
- Track performance of social media content, organic campaigns, community engagement, paid social campaigns and overall social presence
- Participate in the development of sales proposals by performing discovery and research and providing strategic insights and recommendations
- Participate in sales pitches, selling clients on the value of social media
- Be our internal leading social media expert/thought leader
QUALIFICATIONS
- 5-7 years’ B2B paid & organic social media experience
- Demonstrated experience with B2B social media strategies, awareness campaigns, community building, brand campaigns, influencer campaigns & paid advertising
- Subject matter knowledge in at least one of Antenna’s practice areas: Cleantech, Mobility, Real Estate, Healthcare or B2B tech
- Extensive experience specifically with LinkedIn, Facebook, YouTube and Twitter
- Excellent written, verbal and interpersonal communication skills
- Excellent project management and organizational skills
- Ability to work in real time and under tight deadlines
- Ability to communicate the “why” behind recommended strategies
BENEFITS & PERKS
- Competitive salary
- 18 PTO days to start
- Floating Holidays
- Paid Volunteer Day
- Winter Recess and Summer Fridays
- Sabbatical Leave
- Mentorship/Allyship Program
- Yearly Professional Development Stipend
- Career development, training and mobility
- Comprehensive medical, dental and vision insurance
- 401K with matching
- Hybrid Office Schedule
- Regular outings, celebrations, happy hours and adventures
Antenna has a mandatory COVID-19 vaccination policy for all employees reporting to any of our offices or attending any Company-sponsored event. The Company requires that all employees be vaccinated against COVID-19, but will provide accommodations as required by law.
