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Posted April 19, 2022
Sunrise Brands

Content and Community Marketing Associate

Sunrise Brands
New York, NY, USA ⚠ [Archived] No Longer Accepting Applicants

Job Title: Content and Community Marketing Associate

Job type: Onsite, New York, NY

Diane Gilman, a New York-based multi-million dollar denim and lifestyle fashion brand, known for fashionable styles with extreme comfort for the 40+ woman is in search of an enthusiastic content and community marketing candidate to strategize, create content and analyze the success of social media campaigns in a fast-paced environment. The ideal candidate specializes in holistic online storytelling and community building in support of broader sales and marketing goals.

Are you looking to take your career to the next level? Would you be interested in working for an established, recognized and well known multinational apparel conglomerate? This position offers full-time benefits , including health, dental, vision, PTO , holidays and 401K. If this sounds like the opportunity that you've been looking for, apply today!

ABOUT SUNRISE BRANDS

Sunrise Brands has leveraged three decades of uncontested denim preeminence into becoming the most dynamic diversified apparel company in the United States. Today, while Sunrise Brands remains a denim powerhouse, our product mix includes casual bottoms, knits, sweaters, sportswear, outerwear, bags and other lifestyle accessories. As case studies in ingenuity and uniqueness, each of our 11 divisions serve a specific market with skillful thinking and accurate execution. What every branded and private label company in our portfolio has in common is its ability to thrive in its own market positioning, aided by its own product R&D, but backed by the financial, manufacturing and retail channel muscle of Sunrise.

WORKING AT SUNRISE

Central to the success of our Company are the collective efforts of each and every employee. We value the diversity of our workforce and continuously look for passionate people to join our teams. As we expand our business portfolio, we further widen our search for the best industry talent. The Sunrise Brands Group offers an array of career opportunities!

POSITION SUMMARY

The Content and Community Marketing Associate will strategize, create content and analyze the success of social media campaigns in a fast-paced environment. The ideal candidate specializes in holistic online storytelling and community building in support of broader sales and marketing goals.

A Day in the Life of as a Community Marketing Associate:

  • · Manage current social media accounts (Facebook and Instagram)
  • · Lead community management efforts by engaging with followers via comments and DMs
  • · Develop campaign strategy, concepts and manage a monthly content calendar
  • · Grow social media audience with organic strategy (potential for paid)
  • · Concept and create unique, impactful, and on-brand content, specifically tailored to Facebook and Instagram
  • · Collaborate with brand manager, creative director and on-air talent on content ideas
  • · Work directly with in-house design team to understand trends and design intentions
  • · Serve as point-of-contact for retail partner
  • · Create a special mini-campaign surrounding an important sales day each month
  • · Identify and establish partnerships with brand relevant online influencers
  • · Analyze performance and develop monthly reports
  • · Use monthly insights to optimize content strategy

What you Need to be Qualified for this Position

  • · Deep understanding of social content and strategy
  • · Excellent writing, editing, and verbal skills
  • · Love and passion for fashion, style, art, pop culture, etc.
  • · Capable of managing multiple projects with a complex workflow
  • · Strong visual aesthetic principles
  • · Ability to thrive in a fast-paced atmosphere
  • · Great time management skills and can handle last-minute requests with quick turnarounds
  • · 2+ years of experience managing a Brand Social Media account
  • · Managing blogger and influencer collaborations

Bonus Skills:

· Previous fashion experience (retail okay)

· Background in design

· Social media experience for a fashion brand

· Blogger and influencer relationships

Work Location and Schedule

This job will be onsite and require the employee to come into the New York office , weekdays, during normal business hours.

How to Apply

If you think this job is a fit for what you are looking for, then applying is a snap. Just follow the instructions on this page by submitting your resume, preferably in PDF format. We value your time , so we aren't going to ask you to fill out a long, drawn out application. This entire application process should take you less than 3 minutes to complete. Good Luck!