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Posted April 19, 2022
CLJI Worldwide

Social Media Manager

CLJI Worldwide
Miami, FL, USA ⚠ [Archived] No Longer Accepting Applicants

VIBLOK® (@viblok) is a newly launched grooming & intimate skincare brand. We are medical doctor founded company based in Miami, FL. We produce and sell proprietary grooming products such as shaving foam, intimate wipes, and after-grooming lotion.

VIBLOK® is currently hiring a Social Media Manager. Someone who is an expert & lives and breathes all things social media. This is an on-site job opportunity. You must be based in Miami, Florida.

Responsibilities

  • Community Management: Create and lead overall strategy and execution of social media marketing including, building a creative and engaging content calendar, drafting and posting assets on all social media platforms, community listening & engagement, optimization of networks, community growth, and brand awareness. This includes Instagram, TikTok, YouTube, and Pinterest.
  • Content Creation: generate creative marketing ideas and create digital original content by organizing photo shoots and repurposing existent VIBLOK content. Identify and create content in real-time for emerging trends across social media platforms.
  • Reporting and Analysis: Utilize data to analyze and evaluate social media platforms’ performance and organic campaigns’ efficacy to determine each promotion’s success and areas of opportunity/growth. Prepare weekly reports for upper management to determine if established KPIs were achieved.
  • Collaborate with Digital Marketing Coordinator, Paid Media Specialist, and Graphic Designer for content creation, influencer marketing campaigns set up and execution, and development of paid media campaigns with the goal to be aligned with social media efforts.

Qualifications

  • Strong verbal/written communication skills
  • An in-depth understanding of social media platforms, industry trends, new technologies
  • 2-4 years of experience in a similar role
  • Understand social media analytics and have used metric tracking programs (examples include Google Analytics, Later, Sprout Social or similar programs)
  • Knowledge of the beauty industry
  • Experience growing the following and engagement for a brand’s social media accounts
  • Excellent copywriting skills
  • The highest attention to detail
  • The drive to take initiative, work independently, and be accountable while also working as a team player who is collaborative, positive, and flexible
  • Bachelor's degree in a related field preferred
  • Knowledge using basic audio, photo, and video editing programs preferred