Digital Marketing Strategist

About Honeycomb Credit

Honeycomb is a venture-backed, loan crowdfunding website that unlocks capital for small businesses from an unconventional and innovative source—their fans, friends, and community. By crowdfunding a small business loan, entrepreneurs create deeper relationships with their community and investors earn a return while supporting local businesses they love. It’s a true win-win!

What You’ll Do

As a Digital Marketing Strategist at Honeycomb, you’ll be responsible for researching, developing, and communicating strategic marketing plans to meet the company’s goals. In tandem with the Director of Growth Marketing, you’ll build and optimize marketing multi-touch, cross-channel campaign efforts. You’re results-driven, and can align marketing efforts with overall business goals, track progress day over day, and help us hit our inbound marketing goals! Everything we do is conversion driven. If you’re a passionate marketer eager to grow in your career, ready to track data day over day, and want to build a disruptive startup’s marketing engine, read on! We are willing to support remote team members, applicants must be in the Central or Eastern time zone. Applicants in the Midwest and Pennsylvania are preferred.

Preferred Skills and Experience

• Approximately 3 years experience growing digital marketing campaigns, preferably at a startup or agency
• Experience with building, testing and optimizing website landing pages using any of the following: WordPress, HubSpot, or a related customizable drag-and-drop website builder
• Able to analyze user behavior and data throughout the marketing funnel
• Experience with running campaign optimization and A/B tests across: email, social media, landing pages, website, and blogs.
• Some experience or comfort within Google Analytics to track and measure website data
• Familiarity with HubSpot or similar CRM.
• Preferred familiarity or ability to support reporting in HubSpot (or similar CRM) for email, workflows, social media data, attribution reports, lists.
• Maintain a data-driven approach through continual experimentation and optimization to exceed aggressive company goals; utilize a strong background in experiment design and evaluation
• Experience working with cross-departmental teams
• Comfortable working alongside content teams by providing briefs and direction for: email content including subject lines, landing page content, social media.
• Opportunity to QA social media ad content
• Familiarity with email marketing and social media marketing
• Influencer marketing - ready to build an influencer marketing program!
• Passionate about supporting amazing small businesses that make our communities shine!

Why Honeycomb?

Full time, salaried position

Comprehensive health insurance with 90% employer contribution

Unlimited PTO

Competitive equity package in a high growth startup

Fun, unique, and exciting co-workers

The opportunity to contribute on Day 1 and grow your career in a mission-driven organization

Honeycomb Credit is based in beautiful Pittsburgh, PA. We are willing to support remote team members, applicants must be in the Central or Eastern time zone. Applicants in the Midwest and Pennsylvania are preferred.

Honeycomb Credit is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. Therefore, we provide employment opportunities without regard to age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable law. If there are preparations we can make to help ensure you have a comfortable and positive interview experience, please let us know.