PR/Social Media Coordinator
THE COMPANY
ABOUT VINCE HOLDING CORP.
Vince Holding Corp. is a global contemporary group, consisting of three brands: Vince, Rebecca Taylor, and Parker. Vince, established in 2002, is a leading global luxury apparel and accessories brand best known for creating California-inspired elevated yet understated pieces for every day effortless style. Known for its range of luxury products, Vince offers women’s and men’s ready-to-wear and accessories through 53 full-price retail stores, 18 outlet stores, and its e-commerce site, vince.com as well as premium wholesale channels globally and through its subscription service, Unfold. Rebecca Taylor, founded in 1996 in New York City, is a high-end women’s contemporary lifestyle brand inspired by beauty in the everyday. The Rebecca Taylor collection is available at 7 full-price retail stores, 7 outlet stores and at rebeccataylor.com. You can also find Rebecca product in high-end department and specialty stores worldwide and through its subscription service. Parker, founded in 2008 in New York City, is a contemporary women’s fashion brand with high perceived value. The Parker collection is available at parkerny.com as well as high-end department and specialty stores worldwide. Vince Holding Corp. is headquartered in New York. Please visit www.vince.com for more information.
Rebecca Taylor is searching for talent to contribute to the future development of the brand who have passion, creativity, and an entrepreneurial spirit. As a company, we are committed to offering our employees a challenging and rewarding work environment, opportunities for growth and development, a customer focused culture, a community to “give-back”, and competitive pay and benefits.
THE POSITION
Organizational Structure
The PR/Social Media Coordinator reports directly into the Director of Communications
Overview
This position will play an integral role in supporting the Communications, PR, Social Media and Marketing Team. The Communications & Social Media Coordinator will be responsible for the management of all samples, gifting and trafficking of product to support PR, Social, influencer and marketing initiatives as well as supporting key brand initiatives.
Primary Responsibilities
- Correspond with editors, stylists, and influencers to fulfill editorial, social, and VIP/celebrity dressing requests for Rebecca Taylor
- Liaise with wholesale teams and internal partners to facilitate the sharing of samples and assist with credit checks
- Fulfill credit requests, track upcoming placements, and maintain archive of print, social, and digital press
- Compose monthly press recaps for internal distribution and post-event recaps for executives
- Work closely with Social Media Manager and Communications Director to execute events such as press days, in store activations, NYFW presentations through guest list management, coordination of logistics, planning, research, and on-site support
- Provide support to team executing press strategies surrounding product or collection launches, initiatives, and partnerships, as well as in day-to-day activities
- Work with internal departments to request and secure creative assets to support press needs
- Monitor all print and online outlets, as well as track social media closely, for brand placements and maintain archive of all press clippings
- Facilitate everyday sample trafficking needs
- Organize reporting of all sample related and help track all inventory on daily basis
- In partnership with Communications Director, organize and upkeep PR samples each season
- Oversee US-PR sample orders per season
- Filter and appropriately address general press inquiries
- Manage, build, and update contact and outreach lists
Skills + Experience
- Minimum of 2 years working in a Public Relations, Social Media, & Communications capacity, with prior fashion experience
- Bachelor’s Degree required
- Should possess a strong interest in the fashion industry, as well as knowledge of the market and its key players; Press, stylist, and influencer contacts
- Strong verbal, written and interpersonal communication skills
- Team player with the ability to work independently in a fast-paced environment
- Proficient in PC/Windows/Mac system and all MS Office programs
- Working knowledge of Meltwater, Fashion GPS, Basecamp, Teams, and CisionPoint a plus
Compensation
The successful candidate will enjoy a competitive compensation package which may include short and/or long term incentives, clothing allowance, and merchandise discount, in addition to base salary and full health and welfare benefits.
Rebecca Taylor, Inc is an equal opportunity employer and does not discriminate against any applicant or employee because of race, color, religion, sex, sexual orientation, national origin, disability, genetic information, age, or military or veteran status or any other status protected by applicable federal, state or local law. Rebecca Taylor, Inc also provides reasonable accommodation to qualified individuals with disabilities in accordance with applicable laws
