Account Executive
Startr Co. is a modern public relations partner and champion for startups and emerging businesses. A bi-coastal agency with team members in Los Angeles and New York City, Startr Co. is a dedicated PR partner that delivers on high-quality press and influencer campaigns for brands in the food & beverage, wellness, lifestyle, and family arenas.
There are many rewards to working at Startr Co.
We value our employees and love to give them the space needed to do the things they love, think creatively, take a fresh approach, and feel good about their work.
We invest in team members’ professional growth: Upon joining Startr Co., every team member performs a strengths assessment to allow us to put them in a position to succeed by utilizing their unique skill set and personality. New team members also get assigned a “buddy” to ensure a smooth transition into the agency. Last but not least, all employees are assigned a Direct Report manager who meets with them regularly on their professional growth, tackling topics that can help them grow within the company and in PR in general.
We help our team take care of themselves - now and into the future: Benefits include best-in-class medical, dental and vision coverage, and 401k savings. We also offer generous vacation time which we believe is crucial in keeping team members inspired and engaged.
We go big when we celebrate our achievements and hard work: We typically enjoy happy hours, get-togethers and team-building events, and have amended these company traditions to be able to safely celebrate with equally engaging virtual events.
We're never boring: New ideas are both welcome and implemented every day. We take a very entrepreneurial approach to everything we do, and we encourage absolutely everyone on our team to grow out of their comfort zone. We support continuing education, offer training opportunities, employ the latest technologies and do all we can to make sure employees feel well-equipped to meet the challenges they set for themselves.
Startr Co. is seeking a full-time Public Relations Account Executive with a minimum of 2 years of professional PR experience. This person will handle several accounts and should have solid media relations skills, familiarity with influencer marketing, great writing skills, and a portfolio of past work to share. We are looking for someone who will thrive in an environment where they are able to interact with several clients and CEOs on a daily basis.
Responsibilities include (but are not limited to):
- Serving as the day-to-day client contact
- Creating and writing press materials including press releases, executive bios, fact sheets, by-lines, and more
- Proposing story ideas that educate and shape editorial opinions
- Researching key media contacts, creating relationships with journalists, and pitching them on an ongoing basis
- Creating media briefing docs and managing interviews on behalf of clients
- Researching and recommending influencer partners
- Conducting influencer outreach and coordinating client opportunities
- Reporting press and influencer opportunities to clients in a timely manner
- Responding to journalist, influencer, and client queries in a timely manner
- Overseeing and updating client PR trackers
- Monitoring press and influencer coverage
- Compiling weekly/ monthly updates for clients
- Contributing to client presentations and wrap reports as needed
- Creating agendas and call recaps and scheduling calls as needed
- Leading and contributing to client calls/video conferences
- Providing client counsel and recommendations
- Contributing to client PR plans
- Contributing to agency brainstorms
- Supporting and participating in company and client virtual and/or in-person events
- Managing multiple projects simultaneously
- Becoming an expert in clients businesses and industries
- Leading multiple accounts
Education and Skills Requirements:
- BA in Mass Communications, Public Relations or related field
- Strong pitching, media relations experience
- Strong writing, research and organizational skills
- Client relations experience with the ability and confidence to act as a direct client contact
- Self-starter, able to work independently as well as in groups
- Strong ability to prioritize, problem-solve and be resourceful
- Able to handle fast-paced PR environment
- Able to work well under pressure
- Takes direction well
- Attention to detail
- Able to handle any/all confidential information, issues and matters in a sensitive manner
- Able to work towards short term and long term client goals
- Ability to grasp “big picture” ideas and think independently
- Desire to grow and learn with the company
- Great interpersonal skills
- Professional appearance and demeanor
- Positive attitude is a must!
Startr Co provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Startr Co complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Startr Co expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Startr Co employees to perform their job duties may result in discipline up to and including discharge.
