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Posted May 20, 2022
PLBY Group, Inc.

Influencer Coordinator

PLBY Group, Inc.
Los Angeles, CA, USA ⚠ [Archived] No Longer Accepting Applicants

Playboy is now part of PLBY Group. What was once a legacy brand that catered to the male gaze has transformed into an innovative lifestyle and sexual wellness consumer goods and tech company with robust physical and digital assets. With 97% global recognition, the Playboy brand is universally known, yet is hardly recognizable today. Along with our other brands – Yandy, Lovers and Honey Birdette – PLBY Group aims to be the place to celebrate pleasure for all, creative freedom, artistic expression, and sex positivity.

We have a strong global brand with the unique ability to play in both the physical and digital worlds across consumer products, experiences, NFT and blockchain, and gaming.

PLBY Group’s team is top-tier talent to continue the company’s dramatic transformation; and with a renewed commitment to women’s empowerment, inclusion, and social advocacy, today’s Playboy is committed to using its platforms to advance social change. From investing in employees through wellness, fertility, health, and parental benefits, to investing in women’s rights and LGBTQIIA+ organizations around the globe, there’s a wealth of impactful work being done.

Who We Seek:

Do you love connecting with people and building relationships? Are you on social media 24/7? We’re looking for an inspired Influencer Coordinator to build our social community and lead our influencer marketing efforts. This person will be the steward for our large, growing, passionate community of influencers, followers and brand ambassadors that connect to and celebrate our brand values quality products, creative and brand storytelling for Playboy.

What You’ll Do:

  • Lead influencer strategy and partnerships, identifying key partners each season, outlining storytelling and product priorities, and executing negotiation and contracts
  • Own & deploy budget across influencer paid partnerships, gifting & social creative content to most effectively achieve goals
  • Build 360 social, influencer & community campaigns across platforms to create high impact moments throughout the year and further extend larger marketing initiatives to these owned & earned channels in collaboration with the Social Media Associate
  • Lead social community management by engaging fans, followers, prospects, partners and aspirational customers through comments and Direct Messages.
  • Track, share and action social trends, new platform developments and competitor examples

What You’ll Bring:

  • 0-1 years’ experience in community management, influencer marketing and strategy
  • Experience managing and prioritizing multiple projects simultaneously
  • Strong analytical skills for measuring/tracking success
  • A strong storyteller, able to distill content into bite-sized social media captions and images
  • Able to organize and prioritize workload to meet deadlines
  • Passion for e-commerce, beauty and rapid growth brands a plus

What We Offer:

  • Competitive salary
  • Medical, dental, vision, life, and pet insurance for you and your family
  • Generous paid parental leave and fertility benefits
  • Access to coaching and legal support
  • 401k+ matching
  • Unlimited PTO
  • Professional growth opportunities

PLBY Group is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. The right talent for us innately embodies our values. Come as you are.