Manager, Educators & Artist Community

Position Title: Manager, Educators & Artists Community

About The Wella Company

Together, WE enable individuals to look, feel, and be their true selves.

Wella Company is one of the world’s leading beauty companies, comprised of a family of iconic brands such as Wella Professionals, Clairol, OPI, Nioxin and ghd. With 6,000 employees globally, presence in over 100 countries, Wella Company and its brands enable consumers to look, feel, and be their true selves. As innovators in the hair and nail industry, Wella Company empowers its people to delight consumers, inspire beauty professionals, engage communities, and deliver sustainable growth to its stakeholders.

For additional information about the Wella Company please visit www.wellacompany.com .

THE ROLE

As part of the North American Education team, the role is responsible to lead the Education Community strategy. The role is to develop a strong GTM model and pro community content strategy to strengthen our consumer and professional reach through Ambassadors, Artists and Educators at all education touchpoints and distribution channels (Online and Offline). The role is to partner with the Global & NA commercial and Education teams to deliver and execute a fit-for-use education Community strategy for the North American marketplace. The role will be responsible for all educators (full time and Freelancers) across the total portfolio of professional hair brands (Wella Professionals, Sebastian, Nioxin, Wella Colorcharm, Clairol Professional, Kadus Professional).

This role is located in the Wella Company Professional Beauty headquarter in Los Angeles.

In this role you will be responsible for:

• Collaborating with the Global and NA Education, Influencer Marketing, and front-line teams to develop a robust and competitive education community strategy (Signature Artists, Brand Ambassadors, Top Artists, Design Team, Band Educators, and Passionistas)
• Leading on-going capability building plans for Artists and Educators to increase Artistic, Education and Social media mastery, reach, and utilization on and offline.
• Managing relationship with roster of NA 400+ Artists and Educators (freelancers and Full time) across the portfolio of professional hair brands
• Create exposure opportunities of our Wella Company talents to high profile industry events (Digital and Face 2 Face)
• Leading on-going assessment of talent and build annual capability plans as needed to increase POD vs. competition
• Maintaining ongoing communication with community (Monthly Newsletters, bi -annual 1:1 Coaching Sessions)
• Managing, tracking, and reporting for global mapping tool and artist database (Traackr)
• Attracting, recruiting & auditioning new talents as needed to support evolving education landscape
• Staying up to date on competitive brands product launches and education initiatives.
  
  

Qualifications

• 3-5 years of experience in similar role or capacity
• Licensed hair professional (min 7 years)
• Program development (concepts, go to market, new capabilities (i.e. digital, etc) programs for product initiatives and education programs
• Ability to work cross-functionally across teams
• Excellent written and verbal communication, including strong presentation and facilitation skills
• Strong project management skills
• Strategic thinking
• Budget tracking
• Experience in working with Sales
• Training and development of others
• Good understanding of competitive landscape of other companies in regard to field education and understanding how to develop program to meet market needs with a clear point of difference
• Candidates must be a U.S. citizen or national, refugee, asylee or lawful permanent resident.
• College Degree or Acceptable work-related experience
• Valid driver’s license, vehicle proof of insurance, and ability to drive and travel long distances for extended periods.
• Knowledge/Experience of the Professional Salon industry
• Computer proficiency with MS Word, Excel, PowerPoint and Adobe Creative
  
  

We’d love to see candidates who have:

Leadership and Collaboration

• Builds effective networks both internally and externally for learning, sharing and benchmarking. Builds and maintains relationships with the education teams, customers and sales teams
• Leverages cross-organization collaboration to achieve best solutions. holds self and others accountable for results. Key elements: Motivating others, strong cross-functional coordination & leadership, autonomy, collaboration, initiative, flexibility & adaptability, communication, development of employees, communication, sensitivity, objectivity, integrity, dependability, impact, tenacity.
  
  

Executional Excellence.

• This role juggles many priorities across all the professional brands. This person must be able to set priorities across multiple product & commercial initiatives, plan & ensure they remain on top of details and help manage agencies’ time to ensure delivery on tight deadlines and within budget. They will need to do all this and still be flexible to accommodate changing customer needs, business priorities & compressed initiative CPS gates. Key elements: Work-flow structuring, monitoring, ability to quickly develop category & product expertise, multi-tasking, analytical, quantitative, organizational, detail-oriented, time management.
  
  

Innovates for Growth.

• Creates an environment of constant improvement. Constant improvement on trainings and continued development by partnering with Capabilities & Training and Strategy & Planning. This individual will need to seek out new ideas and reapply assets from broader Professional Beauty to drive efficient brand support & joint value for top customers. This person will also need to challenge the status quo, seek out new opportunities and support vehicles & potential innovation to drive step-change growth. Key elements: Big Thinker, creativity, originality, intuition, open-minded.
  
  

Analytical Skills, Uses Judgment & In Touch.

• Combines data, judgment and intuition based on experience and expert knowledge to make informed and timely business decisions. Sorts through data, identifies issues, risks and trends and determines optimal solutions. Makes choices that allow us to win in the marketplace versus competition. In touch with customers and employees in relation to the business. Current with trends, current thinking and issues within the beauty industry. Key elements: Business savvy, planning, facilitation, problem analysis/solving, solution oriented.
  
  

Passion for Beauty and grows capability.

• Develops knowledge and capability in others; shares knowledge, skills and experience to raise the competence level of the group; coaches, mentors and brings the best out in others. Anticipates and addresses capability gaps to prepare for future business challenges; takes responsibility for developing systems and people to meet current and future business needs; reinforces existing capability to sustain current business results
  
  

What We Offer

Skills You Can Expect to Learn/Build in this Role:

• A wide range of core skills including: Customer/Channel commercial strategy, base business management, agency management, and global marketing / NA multi-functional teams collaboration
• Strong growth in the above mentioned qualification areas
• A deeper understanding of Sales Teams, customer interactions and go-to-market execution
• Organizational and business mastery, simplification and mentorship
• Acting as an owner of your brands and business
  
  

EEO OPPORTUNITIES

We offer equal employment opportunity to qualified individuals without regard to race, religion, color, national origin, age, gender, disability, sexual orientation, gender identity, gender expression, marital status, veteran status, or any other characteristic protected by law. Wella Company with federal and state disability laws and makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact us at: https://www.wellacompany.com/consumer-affairs

We strongly believe that cultivating a diverse workplace gives a company strength. The combination of unique skills, abilities, experiences and backgrounds creates an environment that produces extraordinary results. EOE Minorities/Females/Protected Veterans/Disabled.

English - Please click on this link to review the Notification of Equal Opportunity Rights poster

Español - Por favor, haga un clic en el enlace para revisar el poster de la Ley de los Derechos de Igualdad de Empleo

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