Coordinator, Culture & Influence
With offices in New York City, Dallas, Los Angeles, London and Paris, VMG advises the world’s most innovative brands on creative strategies and thought-provoking marketing investments across the cultural landscape. As artists of cultural nuance, we don't believe in rules or a template. Our truth is that memorable moments have no formula.
Fearless in pushing boundaries and navigating uncharted territories, the power and passion of our collective is driven by an incredibly diverse group of creators, thinkers, makers, connectors and builders, who bring their own unique perspective, brilliant talent and deep expertise to everything we do. The whole of our collective truly is greater than the sum of its parts, and we’re looking for like-minded individuals to join us.
THE ROLE
As Coordinator, Culture & Influence, you will focus on supporting our rapidly growing business at VMG and our VIP Showroom Hideaway. The team is responsible for building our client’s influence in the community in a meaningful way, while elevating our cultural advisory practice for a diverse roster of premium and luxury brands. You consider yourself a creative thinker and strategic planner, with a growing network of talent, influencer, industry and brand relationships. You are confident in communicating with a diverse group inclusive of clients, talent and senior executives.
Exuding grace under pressure, you thrive in a fast-paced environment, understand the entrepreneurial mindset and aren’t afraid to go beyond your ‘job description’ to roll up your sleeves or wear multiple hats in order to support the business in a high-growth mode.
WHAT YOU’LL DO
Account & Client Support:
● Manage all calendar invites and calls.
● Attend and participate in client-facing meetings, keeping meticulous, detailed accounts of client status documents, communications and reports.
● Support the Sr. Manager in creating, managing and reconciling project, providing timely reporting on progress and troubleshooting where needed.
● Tracking large amounts of data on excel in organize and easy to digest way for both for internal and client purposes
● Scanning and measurement of all earned and paid talent and influencer results.
● Managing & uploading details, assets & contracts to client facing database
● Participate in and contribute to new business pitches, including creative concepting and ideation, receiving of briefs, disseminating timelines and deliverables
● Deck building
● Asset building and management of client assets (invites, logos, etc)
CULTURE & INFLUENCER MARKETING & PARTNERSHIPS
● Contribute to research for domestic influencer marketing strategy across our current roster of beauty, spirits and fashion clients
● Organize, manage and contribute to creative think tanks for ideation around brand programs, cultural moments, concepts and mailers
● Support identification at scale, vetting, and outreach for talent and influencers
● Maintain our extensive database of influences and celebrities
● Support the management of contracts between Sr. Manager and CLO
HIDEAWAY HOUSE MANAGEMENT
● Celebrity Appointments - VIP and stylist appointments
● Product Inventory and Management
● Guest list, vendor management and on-site management
● House management (ordering supplies, managing house vendors)
YOU SHOULD BE VERY COMFORTABLE WITH:
● Microsoft Office Suite (Word, Excel, PowerPoint), Google Docs, Cision, influencer dashboards
● A fast-paced environment where attention to detail and follow-through is crucial
● Wearing many hats and doing what it takes to produce great work: no task is too small
● Creating, writing and presenting presentations
● Budgets
● Photoshop, Canva or any other deck building program
MUST- HAVE SKILLS & EXPERIENCE
● Minimum 2 year experience in the marketing space, agency experience preferred.
● Growing network of relationships across various levels of talent, influencers, representation and stylists
● Demonstrated knowledge of emerging talent, social platforms and digital trends
● Deep understanding of cultural nuances and trends, with expertise in 1-2 key cultural areas such as tv, film, music, gaming, etc
● Strong written and verbal communication skills, including experience in creating, writing and presenting client-facing decks
● Able to work collaboratively in a small team environment and independently as the program or project requires, remaining flexible, open and adaptable to new ways of working
● Must be highly organized and detail-oriented, with excellent time management skills
BONUS POINTS FOR:
● Experience with Luxury brands and marketing
● Event management and production
