Content & Social Media Manager

We are looking for a highly motivated and experienced content creator and social media manager to produce our content-related needs and manage our social media accounts. The ideal candidate is a passionate, optimistic, and a skilled, self-described ‘content creator’ with a proven track record of expertise in producing creative, effective, and well-designed content to drive brand awareness, follower growth, engagement, and sales.

The Content & Social Media Manager will report to the Director of Marketing

Why Milli Mylk? Milli is on a mission to make better easier. All of our days are full to the brim, but we want to do right by our bodies and the earth. That’s why we created milli: effortlessly delicious mylks that will never make you choose. No more trade-offs, compromises, or mysterious ingredients. Milli is fresh, flavor-packed, nutritious, and earth-friendly mylk, ready whenever the mood strikes.

This is a really exciting opportunity to work alongside the founding team pre-launch and to help build the brand from the ground up.

Our business is primarily an e-commerce DTC brand with a supporting wholesale channel.

Responsibilities:

• Content and Creative: you’re responsible for creating, or managing others to create, most of the content needs for our organic social platforms, inclusive of shooting and editing photography and video, designing graphics, and writing captions.
• Account Management: you’re responsible for scheduling and posting all organic social media posts, organizing the social media calendar, managing any issues with our social media accounts, and maximizing all platform features.
• Community Management: proactively engage with customers, influencers, celebrities, and tastemakers on social media by commenting on their posts, leveraging social media app features (like polls, question stickers, etc.), and more.
• Content and Social Media Analytics: you’re responsible for reporting on social media and content KPIs, and using insights to make suggested changes to our strategy and day-to-day decisions.
• Budget Management and Resources: you’re responsible for tracking individual expenses to stay within the social media and content budget and for managing any tools to support execution of social media and content plans.
• Market Research: you’re responsible for keeping yourself apprised of social media platform and content trends, surfacing strategic recommendations to the Director of Marketing as needed.

Requirements and Qualifications:

• 4+ years of experience on social media and content teams; specific skills required:
• Managing and growing a brand’s social media accounts, specifically Instagram, TikTok, Facebook, Twitter, and LinkedIn
• Proficiency in photography and videography (specific to social media)
• Post-production photography and videography experience (specific to social media)
• Coordinating with external parties (e.g. freelancers, creators, creatives, influencers) to procure content to post onto a brand’s social media channels
• Community management
• Management and operation of social media planning and analytics tools
• Tracking and reporting on KPIs relative to social media
• A Bachelor's degree in marketing, business, or equivalent related experience
• Ideal if you have experience:
• Managing a social media budget
• Working at pre-launch companies
• Contributing to execution of PR, influencer marketing, partnership, and/or media buying
• in-house at a direct to consumer brand is preferred
• We’re looking for a person…
• With an aptitude and passion for problem solving
• That is highly accountable and self motivated
• That is an effective communicator (honest, kind, and empathetic)
• That thrives within a fast-paced start-up environment and is capable of balancing competing priorities with a willingness to roll up your sleeves and pitch in to achieve goals