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Posted June 17, 2022
HOKA

Coordinator, Global Brand Communications - PR, HOKA

HOKA
Santa Barbara, CA, USA ⚠ [Archived] No Longer Accepting Applicants

Job Title: Coordinator, Global Brand Communications – PR, HOKA

Reports to: PR Manager, HOKA

Location: Goleta, CA

The Role

Under the direction of the PR Manager, the Coordinator, Global Brand Communications – PR supports the overall global brand communication strategy, with a focus on Public Relations for HOKA.

Working directly with the internal Global Brand Communications team and two retained PR agencies, this role will manage sample requests, editorial product pulls, influencer seeding, and general day to day content opportunities for social media and brand partnerships. This role will also largely contribute to team activation events and brand initiatives.

This is an excellent opportunity for a candidate to receive exposure to working directly with a Global Brand Communications team for a globally recognized brand. This role will serve as a key team member who communications PR achievements to the broader HOKA and Deckers team.

We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.

Your Impact

The primary functions of this role, include but are not limited to:

  • Oversee sample management of HOKA products including but not limited to: managing seasonal/special orders to the production team, fulfilling editorial requests, and working with our agency partners on editorial wear testing and shoe guides
  • Collect and organize media and influencer coverage for tracking purposes in close partnership with our PR agencies
  • Writing/editing copy for media alerts and press releases as needed, in addition to working with key stakeholders for approvals
  • Establish and maintain key relationships with domestic running and fitness media, HOKA-sponsored athletes, ambassadors, influencers, and domestic and global HOKA partners
  • Working with PR agency and internal departments on supporting project management of seasonal strategies, ensuring seamless execution.

Who You Are

  • Proficient in Microsoft Applications
  • Strong written and verbal communication skills to effectively interact with internal and external teams
  • Knowledgeable in current PR and communications trends
  • Experience working effectively in complex global organizations, satisfying the needs of diverse constituents, and often working under the pressure of competing and sometimes conflicting priorities
  • Highly motivated, a team player and motivated self-starter.
  • Ability to use independent judgment in performing all duties of the position
  • Ability to travel internationally and domestically
  • Highly intelligent, self-direction and self-confident leader

We’d love to hear from people with

  • Bachelor’s degree minimum related to Marketing or Communications
  • Must have at least 1-2 years of experience in Public Relations or Marketing.
  • Experience in writing, editing copy, press releases, and media alerts, etc.
  • Must have excellent communication, interpersonal, project management and organizational skills
  • Must be proficient in Microsoft Office – Outlook, Word, Excel, PowerPoint
  • Should have a positive, energetic working style
  • Familiarity of and passion for PR, with footwear/apparel/sports/retail experience a plus.
  • Valid Driver’s License

What We'll Give You –

  • Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.
  • Financial Planning and wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.
  • Time away from work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever.
  • Extras, discounts and perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras
  • Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development.
  • Health and Wellness - There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
    Equal Employment Opportunity

    Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.