Digital Account Executive - Social Media
JOB TITLE
Digital Account Executive - Social Media (full-time role)
LOCATION
Candidates must be based in either NY or LA. This role will be fully remote with the possibility of attending client meetings and events in person.
ABOUT OGAKI
OGAKI is the first digital PR agency of its kind, entirely focused on the online space and built for digital-first brands and personalities. As experts in influencer marketing, social media strategy, and digital media relations, we work with brands across the fashion, lifestyle, beauty, and travel space. We are a boutique agency based across New York, Los Angeles, and Miami.
JOB SUMMARY
The Digital Account Executive will be responsible for supporting day-to-day social media account needs across OGAKI’s beauty, fashion, wellness, and travel accounts. This role will be reporting directly to the Partner & President.
ROLES & RESPONSIBILITIES
- Helping supervise and manage a Digital Coordinator and Junior Account Executive
- Supporting the team on the creation of social media playbooks and strategies along with monthly key focuses
- Working closely with the Creative team to ensure content calendars, stories, graphic design and video assets are created and aligned to the social strategies
- Managing Planoly and Dash Hudson for calendar updates and social media management
- Leading Octoly micro-influencer campaigns, aligned with social and marketing needs
- Supporting on day-to-day publishing, copywriting and community management across accounts
- Leading day-to-day communication with social media clients
- Joining bi-weekly calls with social media clients
- Spearheading monthly client reporting
- Tracking KPIs and working with the team to analyze performance and pivot content strategies as needed
- Researching the competitive social landscape and emerging tools/trends to bring innovative ideas to the table
- Staying up to date with social media trends as well as industry and competitor activity
- Ensuring cross-functional alignment with Creative, PR and Influencer Relations teams as needed to build 360 degree communications strategies
- Supporting on day-to-day social media account management, strategy and reporting
REQUIRED SKILLS
- Excellent verbal and written communication skills
- Excellent organizational skills and attention to detail
- Excellent time management skills with a proven ability to prioritize tasks and meet deadlines
- Strong knowledge and passion of the social media space, both on established and newer mediums i.e. TikTok and Flip
- Ability to excel in a fast-paced environment
- Proficient with Microsoft Office Suite and Google Suite
- Working knowledge of Iconosquare, Planoly, Dash Hudson and Octoly a plus
EDUCATION & EXPERIENCE
- Bachelor’s Degree in relevant field
- Minimum of 2-3 years of social media experience. Agency experience a plus.
EQUAL OPPORTUNITY EMPLOYER
OGAKI is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.
