Director of Affiliate Partnerships

About the Company:

Power Digital is a leading, data-driven marketing company that is nationally recognized for its ability to combine the best of art and science. As a people-first agency, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. With a 91%+ employee retention rate, Power Digital has continued to build and foster an incredible team of 600+ talented, driven, and growth-minded marketers who drive business results for our client partners and have fun while doing so. We are on a mission to be the most well-respected marketing services company in the world.

As a full-service firm, the company offers best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Amazon Marketing, Creative, and Web Development. Power Digital is hyper-focused on helping brands scale revenue and increase profits by using data and analytics to guide strategy, ultimately driving irrefutable value for clients.

Unique to Power Digital is their proprietary, marketing platform SPRnova™ that can analyze any business’s growth opportunities with a corresponding roadmap of how to execute and track progress across every marketing channel. Leveraging their team of the nation’s leading consumer strategists, creatives, and data analysts, Power Digital provides scalable and tangible marketing solutions for each stage of the funnel and for every milestone of the consumer journey.

*This is a remote opportunity open to anyone legally eligible to work in the U.S.

About the role:

The Director of Affiliate Marketing brings industry expertise, valued insight and strategic practices to Power Digital and its clients. They are a seasoned affiliate marketer in all aspects of building affiliate programs from the ground up from advising on budgets small and large to forecasting with experience making data-driven testing and optimization decisions. They have an extensive background in managing and overseeing affiliate programs specific to eCommerce, with Lead Generation as an added plus. They are at the forefront of industry trends, changes, and news and are the first to know and tell teams.

This role will oversee the department’s product quality pillar, which encompasses end-to-end strategy, preventing client churn, developing A+ client relationships within the affiliate channel, developing our publisher strategy arm, and more. They are responsible for always leveling up our product as well as innovating and creative new service line items to offer expanded and more strategic capabilities as a deparment. The person in this role will serve as a mentor to others on the Affiliate team, providing senior client counsel as needed, oversee client strategy, guide client budgets and provide experiential insight confidently.

As a department leader, the Director of Affiliate Marketing will also bring management experience. They have a people-first mentality and value the growth and development of the team at large. They work closely with the Operations Pillar owner to ensure employee operational goals (Vital 5, 15Five, Career Pathing) are met and / or exceeded with excitement. They are a passionate affiliate marketer, skilled leader, and active team player within the department and across the agency at large.

Responsibilities:

• Agency go-to for all complex affiliate strategy, contract, and department questions
• People management leader responsible for developing and coaching mid-level and sr. managers
• Will drive strategy and consult for the most complex business models and clients
• Plays key role in business development and can effectively speak to prospects and work with business development team to pitch our services
• Creative ideation of innovative strategies, deliverables, and optimizations
• Responsible for department unique product offer positioning and market competitiveness
• Responsible for maintaining and developing staffing pipeline and recruitment
• Contributes new ideas to better the overall performance and efficiency of the agency
• Serves as senior counsel for account strategy and high-level initiatives

Measured KPIs

• 95% employee retention of team members they oversee
• Hitting 95% to goal of P&L for department including service expansion goal defined by dept
• 90%+ accounts pacing to goal
• Client churn rate below 10%

Secondary KPIs

• 100% completion of PDM processes each week (hour stack Asana 15five)
• Innovating Product and Rollout of Expanded and Improved Service Capabilities
• Leading Dept Scrums/Meetings + Trainings
• 95%+ Team Retention
• Tracking GP Per Production Employee Target for Department (Target: $26k RPE and department-specific PPE goals)
• Maintaining bandwidth between 7-9 and sentiment between 4-5 of direct reports
• 2+ People per Role on Bench
• 90% of Team On Track for Vital 5 Goals
• 100% of Hedgehogs are conducted annually and 90%+ of Team On Track

Qualifications

• Agency experience required
• eCommerce experience required
• Previous management experience required
• Hands-on experience in affiliate platforms like Impact, ShareASale, CJ, Partnerize required
• Excellent time management skills
• Extremely reliable
• Positive, can-do and winning attitude
• Ability to handle confidential information
• Embodies all core values

Benefits + Perks:

• Base salary + commission opportunities
• Unlimited PTO (available on day one)
• Fully flex work environment: full-remote, in-office, or hybrid
• 12 observed national holidays- including Juneteenth
• Regularly scheduled mental health and recharge days
• 401k plan with up to 4% employer match after 6 months of service
• Unlimited opportunities for professional growth within a rapidly growing agency
• Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
• Employee Assistance Program (EAP)
• Quarterly awards and recognitions for outstanding performance
• Clear pathway to leadership for every position
• Opportunities to be involved in company DEI initiatives
• Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)

Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.