Influencer Marketing Specialist In Office Hybrid or Remote Options

If you are have 2-4 years experience working with Influencers for a retailer this role is for YOU ! Have affiliate experience also even better

What if you discovered a company that dominates the products in their category – 1 out of 3 being sold by them? Is the undisputed market leader in their industry, by a wide margin, organically capturing 90% of their customers, and taking care of them with one of the highest customer service scores in retail?AND what if they are operating in a formidable stable industry that is never, ever going away? At David’s Bridal, we empower our customers and our employees to stay true to their dreams and find the one, whether that means the wedding dress that matches her personal style—or the career that’s a perfect fit.

Apply today we will be interviewing next week !

The Influencer Marketing Specialist is responsible for driving David’s Bridal’s influencer marketing program from planning and execution to performance reporting. In partnership with the Manager, Social Media, the Influencer Marketing Specialist will develop influencer marketing strategies to support key business initiatives. The ideal candidate will have proven experience identifying and engaging influencer partners, managing outreach programs, and creating engaging, on-brand content that impacts consumer mindsets.

Essential Functions

• Develop and manage seasonal and evergreen influencer marketing campaigns in alignment with brand launches, key messaging, product priorities, and content needs. 30%
• Identify opportunities for strategic influencer partnerships to shape David’s Bridal’s brand perception, raise awareness amongst new target audiences, drive conversions and develop social media content. 25%
• Execute core financial processes, including vendor set-up, processing influencer and agency payments, recording invoices and maintaining shared budget. 15%
• Responsible for ensuring influencer partners are properly onboarded and briefed. Oversees timeline and ensures influencer partners complete deliverables on time and in accordance with campaign requirements and brand standards. 10%
• Lead outreach and contract negotiation for new influencer partners. Cultivate meaningful relationships with creators and agencies. 10%
• Establish relationships with internal cross-functional partners, including but not limited to brand marketing, social media and merchants to ensure influencer activations align with key brand messages and feature relevant product 5%
• Track influencer campaign performance and deliver regular performance reports leveraging internal and external reporting tools. 5%
  
  

Qualifications

• Education: BA/BS/Bachelor’s Degree
• Licenses / Certifications / Training: None
• Years of related experience: 2 - 4 years
  
  

Required Skills & Abilities

• Campaign planning, execution, and post-campaign analyses.
• Ability to prioritize, implement projects, adapt to change and adhere to deadlines in a challenging, deadline driven environment.
• Organized, excellent decision-making skills, and positive team orientation.
• Strong interpersonal skills and ability to work with individuals on all levels (inside and outside the organization).
  
  

Travel Requirements: Some Travel Required (1x per month)

Other Requirements

• Strong written and oral communication skills, with knowledge of AP style preferred
• Retail experience preferred
• Ability to communicate promptly and accurately via computer, telephone, or similar device with or without assistive technology
• Ability to perform sedentary work
• Ability to balance, bend, kneel, squat, and reach
• Regularly lift and/or move up to _40-50_ pounds
• Ability to travel by car, rail or air
  
  

Now that we’ve popped the question, please say “I do”.

Full Time Opportunity – A comprehensive benefits package is available.

• Rewarding Environment and Competitive Pay
• Generous Employee Discount After First Pay Period
• Health/Dental/Vision Insurance
• 401K Program
• Paid Vacation Paid Sick Days & Paid Holidays
• Pet Benefits
  
  

Love wins when love is for Everyone!

Our mission at David’s Bridal is to embrace the ideas of Diversity, Equity, and Inclusion. It is our goal to build a workforce that is representative as the customers we serve. We vow to create a culture where all forms of diversity are celebrated and seen as valuable.

Disclaimer The preceding job description has been designed to highlight the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive description of all duties, responsibilities and qualifications required of employees assigned to this job. Actual duties and responsibilities will vary.

Apply Now