Public Relations Account Executive - Beauty & Wellness
Behrman Communications is a full-service public relations agency, widely recognized for its creative, strategic and editorial-minded thinkers with an extraordinary range of media contacts. It was founded by Nancy Behrman, one of the leading pioneers in the world of brand publicity.
Our team is looking for passionate, dynamic candidates who are eager, organized self-starters and really excited about the beauty industry!
Requirements:
*Please note, a minimum 2+ years of beauty public relations and influencer experience is required to fill this role. Agency experience is preferred.
Administrative:
Oversee/manage assistant account executive; report to senior management
Oversee/review monthly updates to encompass all published placements, confirmed/pending and PR activities per month
Research venues/activation elements for events/creative mailings
Assist in the execution of ongoing tactics and activations (creative mailers/desksides/etc.)
Generate creative pitch ideas and assist in the development of PR Plans
Oversee the management of inventory tracking and product orders
Nominate applicable products/brands for beauty awards
Media/KOL Relations:
Pitch long lead national, regional and short lead media outlets on an ongoing basis both proactively and reactively; secure impactful coverage on a regional and national level
Maintain and encourage media relationships with national and local editors, freelancers, influencers and producers
Facilitate positive relationships with brands and influencers/celebrities (includes entertaining media and influencers)
Draft/edit brand/product press releases/fact sheets
Client Relations:
Participate in day-to-day client communications
Draft and/or edit client-facing call/meeting agendas and recaps
Write, assemble and distribute internal and external communication materials including media coverage reports, press kits, bios, etc.
