Communications Director
Description
We are Moonbug
Moonbug is a kids’ entertainment company. We create and distribute great children’s entertainment to kids all over the world. Our shows are predominantly for pre-schoolers and are all created to support children’s development – shows parents love that their kids love.
We started 4 years ago and have already grown to become the largest kids’ entertainment company on digital platforms in the world. We own some of the most popular digital kids’ IP in the world, including CoComelon, the biggest kids show on both Netflix and YouTube, Blippi, the biggest presenter-led kids show in the world, Little Baby Bum, My Magic Pet Morphle and many more.
We are a global company, with our two main offices based in London and Los Angeles.
The Role:
Moonbug is seeking an experienced public relations professional with vast communications experience in the North American region. This newly created position will play a central role in developing Moonbug’s brand and reputation across its biggest market. We want someone with passion and experience in building and protecting brands with external stakeholders and audiences, as well as in driving awareness and affinity for exciting and growing franchise properties.
You will have proven experience in developing communications strategies that deliver measurable results. You will be skilled in communications strategy, across corporate, trade and consumer PR, copywriting, on and offline events, influencer relations strategy, media relations and stakeholder engagement.
Reporting to the VP, Brand & Communications, this is a key role in building and establishing the voice and brand of Moonbug.
This role will report ON-SITE at our West Hollywood office.
Responsibilities:
- Corporate and consumer PR: build and execute a highly successful and comprehensive external comms programme to drive positive awareness of Moonbug and its franchise brands through corporate comms, consumer PR campaigns, publicity events, speaking engagements, awards, influencer relations (in collaboration with social media team), etc.
- Trade PR: support audience-facing business divisions to deliver b-2-b PR programmes that support their strategic objectives, leveraging thought leadership and expert commentary from the business.
- Management and development of the Moonbug narrative and communications programs externally and internally.
- Executive comms: be a key business partner to the leadership team, providing counsel, guidance and advice to ensure business decisions and external communications reinforce brand tone of voice and key messaging.
- Internal comms: drive effective employee communication.
- Copywriting: Lead and assist with the editing and production of key press material such as press releases, thought leadership pieces, scripts, presentations, etc.
- Responsible for reputational issues management across the region.
- Other duties as assigned.
Requirements
- Proven experience leading and delivering strategic communications projects across corporate, consumer and digital communications
- Experience in partnering with C-Suite executives and/or founders in a high growth environment
- Expert in communications, media and influencer relations
- Understanding of the media landscape, particularly across the North American region
- Strong knowledge of digital, technology, entertainment / media industries
- Ability to communicate complex ideas concisely and accurately in a compelling way for multiple target audiences across a range of channels
- Entrepreneurial spirit, growth mindset, and collaborative nature
- Enjoy a fast-paced working environment
- Be pro-active by nature, moving between high-strategy and small details
- Great understanding of what constitutes “best in class” communications
- Calm and creative approach to problem-solving
- Flawless attention to detail
- Excellent presentation, written and verbal communication skills, extremely organised and ability to prioritise
- Capable of operating within lean environments
- Used to working to strict deadlines and on own initiative
- Accustomed to multi-task and ability to work cross-functionally across different departments
- Passion and/or experience working for an entertainment company, ideally within the kids space
About Moonbug
Moonbug Entertainment is an award-winning global entertainment company behind some of the most popular kids’ titles in the world. Moonbug’s line-up includes global sensations CoComelon, Blippi, Little Baby Bum, Little Angel, My Magic Pet Morphle, Supa Strikas, Go Buster, Playtime with Twinkle, Gecko’s Garage, ARPO and many more.
Moonbug’s shows are on more than 100 platforms globally, including YouTube, Netflix, Amazon Prime Video, Sky, Super RTL, BBC iPlayer, HBO Max, Tencent, Youku and Roku. In May of 2020, Tubular Labs named Moonbug one of the leading digital kids’ entertainment companies in the world based on the total number of minutes watched worldwide.
The company’s YouTube channels are viewed over 9 billion times on average every month globally and has more than 440m subscribers. Its portfolio currently stands at 29 IPs and 100+ brand partners and is available in 32 languages.
Moonbug is part of Candle Media, an independent, creator-friendly home for cutting-edge, high-quality, category-defining brands and franchises. By bringing together elite talent operating at the intersection of content, community, and commerce, it helps to position leading entertainment businesses for accelerated, sustainable growth in the current market and beyond. Candle is run by its Co-Chairmen and Co-CEOs, leading entertainment executives Kevin Mayer and Tom Staggs, and backed by investment capital from funds managed by Blackstone’s flagship private equity business.
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k, IRA)
- Life Insurance (Basic, Voluntary & AD&D)
- Paid Time Off (Vacation, Sick & Public Holidays)
- Family Leave (Maternity, Paternity)
- Short Term & Long Term Disability
- Training & Development
- Free Food & Snacks
- Wellness Resources
