Senior Community Manager

WHO WE ARE

At GREY, we believe the most powerful force in the world is creativity. And for over a hundred years, we have been expanding howcreativity is used to move people, business and the world forward. We are grounded in our belief that the best ideas either create orreflect culture and can be used as a platform for action with and for our audiences - ideas we call, Famously Effective.

We also believe that these ideas can only impact culture if our own culture enables everyone to fully participate in the work and whereevery person is valued for their distinctive skills, experience and perspectives.

The last several years have brought about significant changes to the way we live, work, and play - and GREY plans on being at theforefront of what that means for our clients, our people, our creative culture and for the creative industry.

Named “Comeback Agency of the Year” by AdAge in March 2022, we are writing our next chapter and looking for incredible talent tojoin us to help write it, together. A chapter where we remain

creatively-driven, where we increase our focus on the impact we can have on people, our clients’ business and the world, and whereevery part of our culture and company is centered on the humans around us.

GREY New York: Driven by creativity, focused on impact, and centered on the human.

POSITION OVERVIEW

The Senior Community Manager on Modelo’s Social team will work on the second biggest beer brand in the country with clients who are looking to partner with the agency to make strides in the social/digital space. This person will have the primary responsibility of collaborating with clients, creatives, and strategists to develop, create, schedule, publish, and monitor conversations around social creative. Tuned into social and popular culture, they will use the brand voice to engage and participate with both core and growth audiences.

It requires great attention to detail, excellent communication, organizational and multitasking skills. The Senior Community Manager is an enthusiastic learner and applicant of those learnings to help facilitate all levels of the brand’s social communications. This role will be responsible for ensuring that the team is delivering the work and has everything they need to make the work Famously Effective.

KEY RESPONSIBILITIES

Your day-to-day responsibilities will include:

· Daily monitoring & asset tagging on social media publishing tools

· Proactive Insight hunting/gathering: Pursing reactive opportunities happening in culture, proactive creative ideation

· Collaborate with Data Strategy on social reporting

· Customer Service Experience: DM/Inbox responses, forwarding/escalating complaints to customer affairs teams, Directing FAQ traffic to website

· Active CM 4-5 days/week based on peak timing needs. Weekend work should be expected based on volume of social conversations.

· Curate assets/posts/edits for the year; escalating and pursuing posts, flagging to account, preparing for client, once approved briefing creatives

· Influencer content amplification

· Routine maintenance of profile descriptions and direct messages for owned channel profiles/accounts

· Collaborating with Strategy teams to implement individual social channel strategies, staying up-to-date with constant policy changes, new products, and platform updates

WHO YOU ARE:

· Creative: Putting together two things to create a third thing no one’s ever seen before

· Productive: Acting on ideas to make things happen and get stuff done

· Collaborative: Focused on the greater good versus personal gain

· Adaptable: Ready and able to embrace change

WHAT YOU WILL NEED

· Passion for social media with proficiency in major channels including Facebook, Instagram, and Twitter

· Ability to write clear, compelling copy in a brand’s tone of voice

· Interest and knowledge about sports and pop culture is a must; Hispanic culture is a plus.

· Experience with community management a must (in spirits and alcohol-related field is a plus)

· Experience working with Sprinklr a plus

· Spanish speaking proficiency a plus

At GREY we believe that being diverse, equitable and inclusive means will be a company where ideas reflect, connect to, and impactculture because we are a place where everyone can fully participate in the work of making our ideas creative, famous and thereforeeffective in the world. Where every person is valued for distinctive skills, experiences and perspectives. It is supported by committedleadership, studio values, behaviors, policies and procedures that promote a culture where everyone’s difference is valued.

GREY is a place where who you are - your race, ethnicity, nationality, age, physical and mental abilities, sexual orientation,gender/gender identity, religious beliefs, political beliefs, socioeconomic status, family status - will not cause disparity in yourexperience, but instead energizes your creativity and becomes an important and beneficial part of the work you do.