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Posted October 18, 2022
Peppercomm

Associate Vice President - Public Relations

Peppercomm
New York City, NY, USA ⚠ [Archived] No Longer Accepting Applicants

Associate Vice President

The Associate Vice President (AVP) must be news obsessed, trend focused, always curious, entrepreneurially minded, a lifelong learner, data driven and, above all, a superb listener. The AVP must strive to exceed client expectations on what they thought was possible from a trusted partner, evidenced by feedback and account growth. The AVP in this role is expected to drive the day-to-day account responsibilities and deliver solid communications results (media, social, etc.) across our portfolio of accounts which include the Consumer and B2B sectors.

Responsibilities:

· Serve as an account lead, developing strong relationships with clients, and deliver sound counsel and recommendations.

· Drive significant media relations efforts including press release development, key message documents, pitches, story development, growing and maintaining media relationships, etc.

· Develop and implement creative programs that produce superior results for clients.

· Develop and pitch client programs/projects and drive program implementation.

· Leverage traditional media as well as digital/emerging technologies for PR programming and influencer outreach.

· Drive campaigns from inception through execution.

· Oversee and manage multiple workstreams, ensuring deadlines are being met and quality is assured.

· Serve as a leader to the account team and keep them updated and engaged on client activities, projects and assignments.

· Offer strategic advice about programs and measurement analytics.

· Budget programs and develop program strategy.

· Offer creative and new ideas and thinking to your clients and their programs.

· Participate in agency business development activities.

Requirements:

· 6+ years of PR agency or in-house experience within public relations/communications, with experience working within the consumer vertical.

· Strong and reliable industry relationships with media, influencers, etc.

· Ability to multi task and organize multiple deadlines across various accounts

· Proven ability to write strategic documents as a clear, concise and persuasive writer

· Critical thinking and strategic problem solving

· A “never quit” attitude and a great sense of humor