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Posted October 19, 2022
Turnberry

Social Media Coordinator

Turnberry
Miami, FL, USA ⚠ [Archived] No Longer Accepting Applicants

Turnberry is a leader in the design, development, and management of multi-use real estate properties. We create exceptional destinations that inspire how people live, work, and play.

Our portfolio of projects is diverse: retail hubs and shopping centers that anchor communities and offer an experience on par with a visit to a world-class museum. Hotels that set the standard for luxury, and service hotels that feel like home. Impeccably designed residences with every convenience for both owners and renters. Class “A” office space with state-of-the-art infrastructure and unexpected amenities. Turnberry projects anchor their surrounding communities, and fuel economic growth – all while creating long-term asset value.

Position Summary

We are looking for a digitally savvy, marketing-minded individual responsible for the strategic development, management, and implementation of content across multiple social media channels including but not limited to Instagram, Facebook, Twitter, Pinterest, TikTok and YouTube. This role requires a solid understanding of channel functions, optimization of content for heightened engagement, and execution of influencer strategies. Incumbent must be able to manage social media campaigns, tenant, and influencer relations for the company, while aligning and maintain the voice and integrity of the brand.

Responsibilities

  • Help define and execute campaigns through research, audience identification, targeted messaging, and curated content creation
  • Keep up with the latest trends and tools to help grow social channels
  • Make recommendation on how to increase followers, views, likes, and performance of social posts
  • Identify community and local influencers to partner with, manage communications, and build and maintain these relationships
  • Manage communication and relationships with tenants to secure content and obtain permissions
  • Create and maintain content calendars
  • Organization of photography, video, and other social assets
  • Attend events to gather images and footage for content creation
  • Liaise with members of the marketing team to collaborate in producing content
  • Track campaign analytics, report results, and offer recommendations for optimization
  • Assist in building influencer contact lists
  • Engage with followers on behalf of the company
  • Flexibility to work varied schedules including weekends, evenings, and holidays
  • Additional duties as assigned

Qualifications

  • Bachelor’s Degree preferred
  • 2-3 years of experience preferred
  • Clear understanding of social media marketing
  • Proficient verbal and written communication skills
  • Highly organized with great time management skills
  • Experience with photography, video, and social apps for content creation
  • Great demeanor and relationship building skills