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Posted October 22, 2022
THG

Affiliate Associate - Beauty

THG
New York, NY, USA ⚠ [Archived] No Longer Accepting Applicants

THG is a fast-moving, global technology business that specialises in taking brands direct to consumers. Our world-class proprietary tech and infrastructure powers our extensive portfolio of beauty, nutrition and lifestyle brands and is now helping drive exponential growth of our clients’ brands globally.

We’re powered by a global team of over 10,000 ambitious people around the world. Our culture is fast-paced and entrepreneurial, it’s this DNA that has supported our incredible growth.

We’re always looking for individuals that can bring fresh and innovative thinking to THG, and play a part in driving the group forward on its exciting journey. So, if you’re ready to take the next big step in your career, challenge yourself every day and evolve with the world around you, THG is ready for you.

Job Title: Affiliate Marketing Assistant

Reporting to: Associate Director, Marketing Partnerships

Responsible for: Core Beauty & THG Brands

Purpose of Role: The Affiliate Marketing Assistant is responsible for supporting with the day-to-day management of affiliate programmes, managing publisher relationships, developing the channel, and supporting the Affiliate Marketing Manager and Affiliate Marketing Associate.

Responsibilities:

Strategy Development:

  • Understanding the affiliate marketing budget and support in analysis of ROIs and KPIs
  • Establishing clear new customer acquisition driving initiatives
  • New partner outreach and quarterly planning at campaign level
  • Monitor and analyse performance against key KPIs and ROI and make suggestions for optimisation
  • Development relationships with strategic partners, affiliates, influencers, and agencies to increase brand awareness and drive performance across the channel
  • Proactive publisher recruitment and collaborate with affiliate network for continuous onboarding of new partners
  • Optimising affiliate partnerships
  • Conduct regular competitor analysis and take appropriate actions
  • Regular quality control and exposure auditing across affiliate partners
  • Partnership vetting and managing the approvals of new partnerships on affiliate programmes
  • Managing the promotional planning and ensuring this is being secured in advance
  • Support the Affiliate Manager and Affiliate Marketing Associate in reporting on affiliate channel performance and campaigns

Cross Team Collaboration:

  • Collaboration with wider trading and marketing teams to understand and support key campaigns, promotions and messages
  • Active collaboration with the Influencer team to offer support on on-board & campaign management
  • Influencer agency and affiliate network
  • Collaborate with other digital and marketing teams on broader performance marketing projects and campaign planning

Team Development:

  • Provides support to new team members during the learning process

KPI’s

  • Sales and Revenue targets
  • Cost targets and COS%
  • Channel growth
  • New publisher on-boarding
  • New customer / new user acquisition target

Key behaviours

  • Team player – able to collaborate across functions
  • Initiative – able to think outside of the box
  • Organised
  • Pro-active and positive attitude
  • Driven and goal orientated
  • Passionate
  • Can build strong relationships

Essential Skills

  • Excellent communication skills
  • Basic understanding of digital Key Performance Indicators
  • Able to manage relationships with external partners and agencies
  • Able to negotiate to ensure cost efficiency for the channel
  • Can perform well under pressure and deliver results in difficult situations

Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.

THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.