About the Role
As our social media manager, you will be creating a strong, innovative and viral online presence on social media, primarily focusing on Tik Tok and Instagram. You will be overseeing and managing our social media accounts, building and maintaining relationships with some of the dopest influencers and content creators, as well as working on overall social strategy to create content people love and harbor a community of the dopest consumers. You would additionally work alongside our design/creative team to help with our video & photo shoots to create amazing content.
About You
You are very detail-oriented, have an amazing Gen-Z focused tone of communication and can be all of our content creators’ and communities’ best friend. You are an absolute self starter that gives things a go and implements new structures by themselves but also knows how to ask for help and loves a good challenge to get yourself unstuck with creative solutions. You’re not stuck in old and traditional ways of handling social media and marketing - rather, you love to test out new creative strategies, monitor their results and relay the performance of strategies through a data-oriented analytical lens. You love working with a creative, crazy team and can effectively work alongside an agile workforce.
Your key responsibilities will include
- Growing active social media accounts (Instagram, Tik Tok); building presence in adjacent social platforms (Youtube, Twitter, etc.)
- The ability to write exceptional copy for social media posts, emails, etc.
- Identifying and building relationships with prominent influencers, content creators, and thought leaders
- Developing an optimal posting schedule, consideringing web traffic and customer engagement metrics
- Brainstorming new, creative approaches to influencer and social media campaigns
- Keeping abreast of emerging trends, technologies in social media
- Maintaining a database of influencers and handling influencer work
Recommended Background
- Knowledgeable in social media KPIs, ideally with a track record of building social media accounts & presences
- Ability to multitask / great time management
- Exceptional at communication and relationship building in various tones
- Deep understanding of social media trends, particularly when it comes to Gen Z
- Experience with influencer / creator management and relationship building
- Exceptional creative writing skills
What You’ll Love at FINESSE
- Being at the forefront of and working towards creating a culture-defining new product
- A close-knit, extremely passionate & world class team excited about changing the face of fashion
- A diverse team and culture that values inclusivity and individuality as highest priority
- Company sponsored happy hours and outings
- Comprehensive benefits: Medical, dental and vision insurance; 401k
- Paid maternity and paternity leave
- Sponsored weekly team lunches
- Unlimited PTO
Our Culture
FINESSE has a dreamer & doer culture. We envision the next age of fashion & consumer and then get to work to implement it, always thinking creatively, innovatively and collaboratively to create real change. We are energetic, highly creative and hungry for change that is both revolutionizing as well as ethical.
