Social Media Manager

AO + co is working with a skin care and a wellness brand and they are looking for a Social Media and Influencer Manager. This is a fantastic role that will put this person at the core of the growth of both brands and give them a chance to work with an amazing roster of influencers, including their celebrity Brand Ambassador.

Job Responsibilities:

• Work closely with the Beauty Brand Director to conceive, develop, and write US communications tools, including press texts, pitching tools, social media copy, influencer copy, etc.
• Strategic development and implementation of US social media/influencer strategies for beauty
• Work to innovate social media platforms and drive short and long team strategies – inclusive of timeline management, content creation, internal approval process, etc.
• Assist in the ideation, development, and execution of large-scale press events, including the coordination of talent and team travel itineraries
• Work with the internal and external production and creative teams to develop innovative materials in a timely manner
• Manage social engagement across all owned social channels, including posting, scheduling and community management
• Concept and post organic social media content across Instagram, Instagram Stories, Facebook, YouTube, etc. in addition to blog content
• Identify and execute community opportunities to build engagement and follower growth, including UGC, editorial, influencers, and giveaways
• Manage a multitude of assignments at once and prioritize accordingly
• Keep a close eye on beauty and industry trends, brand ambassadors, and current events

Requirements are:

• Minimum 4-5 years experience in social media / influencer marketing in Beauty and Wellness
• Experience in social media strategy and running social accounts independently
• Experience in working with influencers including identifying relevant content creators, executing contracts and briefing / delivering content
• Eye for beauty and high standard of visual execution (will need to see examples of past work as well as a resume)
• Familiar with social media and content creation software (incl. Planoly, GRIN, Canva, Photoshop)
• Ability to edit footage an advantage