Wild Health is a genomics-based, personalized medicine company. We have created the world's first platform for true precision medicine combining genomics, microbiome, biometrics, wearables, patient demographics, and other information to maximize health span and optimize patients' health.
Our mission statement is to transform the lives of our patients and partners. We accomplish this through our core values:
Live Wild
Together, We Heal
Pursue Truth
Demand Excellence
Are you interested in having a significant impact in your position while working in a fun-spirited, entrepreneurial environment? This position is a good fit for you, if so.
Job Description:
Wild Health is seeking a Director of Growth, focused on overseeing, optimizing and scaling new user acquisition, conversion and retention. This role will lead on growth strategies across our funnel, drive forward experimentation and find new ways to increase acquisition and revenue, by scaling existing channels, experimenting with new channels and finding opportunities to improve our funnel. This role is an exciting opportunity to directly impact our revenue and growth, work across a variety of channels and collaborate with our entire team. A successful candidate will have a strong entrepreneurial attitude, sharp analytical skills and a creative, experimentative mindset.
Responsibilities:
- Work with cross-functional team (Product, Tech, Content, Design) to establish growth strategies to support Wild Health’s acquisition & revenue goals
- Oversee media budget, channel allocation and performance of key metrics such as new user growth, CAC and LTV
- Create, manage and experiment with new user acquisition campaigns across paid digital media while exploring channels like partnerships, podcasts, and influencer marketing
- Analyze data and performance across the funnel and against revenue targets and uncover areas for improvement
- Prepare and present recommendations, reports, and findings from experimental data all the way up to the executive level
- Work with data to build attribution and ROI models
- Build out team of growth marketers with an eye towards hiring and managing talent
Som Benefits of Working With Us:
- Remote-first environment with flexible hours
- Generous PTO policy with over 4 weeks total PTO
- Generous paid parental leave policies (20 weeks for birth parent, 12 weeks for non-birth parent, including adoption and foster coverage)
- Medical, dental, vision insurance coverage
- Life insurance and disability coverage
- Free Wild Health services with 50% discount for family
- Work from home stipend
- Professional development stipend
- Employee retreats
Requirements
Qualifications:
- 6+ years experience in growth marketing at an early stage startup
- Strong track record growing businesses or products, with samples and results of past campaigns
- Substantial experience working with performance marketing metrics (CPM, CPA, CPC & LTV)
- Solid understanding of testing approaches including A/B tests as well as incrementally tests
- Solid project management skills: ability to lead and collaborate with cross-functional partners, prioritize high impact activities, and keep complex projects moving forward
- Outstanding analytical skills and a data-driven mindset
- A creative mindset and deep understanding of how creative plays into performance
- Exceptional attention to detail including accuracy, quality, and brand consistency
- Experience with hiring and managing teams and agencies is preferred
- Digital health experience is preferred but not required
