Specialist, Influencer Relationships

The Specialist, Influencer Relationships role plays an important support role for the Regional Media team's efforts to develop strategy and build consumer and influencer engagement around Brand initiatives (new product launches, usage occasion campaigns, collegiate marketing projects, cross marketing programs and consumer activations) and Sports, Culture, and Media Network. Reporting to the Director of Media, you will help bring to life national Brand influencer strategy, tools, guidelines and select execution on Brand related influencer campaign elements to drive product use, brand trust and relevance.