Posted December 01, 2022
Description:
- The Influencer Coordinator is at the core of our team. This role works closely with social media influencers around the world to recruit, negotiate, contract and manage influencers’ work on campaigns. You’ll take the time to understand the client’s needs and then hand-pick the very best influencers, big and small, for KOL to represent. You’ll work closely with the COO to make sure every step of a campaign is executed smoothly, and that each influencer has all they need to succeed.
What Makes You a Great Fit for This Role (Requirements)
- Experienced. At least 1-2 years of professional experience. Prior agency experience is preferred but not required.
- A communicator. You err on the side of over-communicating. Whether it’s over email, on the phone, or in person—with your clients or with your teammates—you constantly keep the extended team in the loop, and you’re not afraid to ask questions and speak up.
- Detailed. You love to stay organized, and project management is a strength for you. No detail is too small.
- Cool under pressure. You’re not afraid of a deadline, and you’re comfortable navigating challenging conversations with clients.
- A people person. You’re excited to build new relationships, and you’re comfortable, friendly and direct in your communications with lots of different types of people.
- Passionate about social media. You’re going to be spending a lot of time looking at Instagram pages and watching Tiktok and YouTube videos – yes, that’s your job – so it helps if you’re someone who already enjoys following influencers that are meaningful to you. While not a requirement, it’s a good indicator that you’ll love this role.
- Energetic and enthusiastic. You’re excited to be a part of a fast-growing, fast-changing, industry-defining environment. You have a strong entrepreneurial drive and you’re not afraid of a little ambiguity. Even when the answer may not be clear, you feel confident asking questions and making decisions with the best interest of the company, and the influencer, in mind.
Some of the Things You’ll Be Responsible For
- Master influencer communication to include outreach, negotiations, relationship building, coordination of campaigns and events, and vetting.
- Structure influencer campaigns (Objectives, KPIs & measures, influencer selection, creative direction, campaign briefs).
- Coordinate influencer events and trips.
- Monitor influencer posts for compliance with campaign briefs (messaging, hashtags, spelling, appropriateness, FTC...etc...)
- Strategic time campaigns with company needs, objectives, and product launches
- Budget for events and campaigns, negotiating influencer fees, and other incentives
- Monitor organization mentions and influencer activity and conversations.
- Follow and discover new influencers. Engage with users' and influencers' activity.
- Update influencers on new developments and engagement opportunities in the pipeline, and request feedback on our partnership from the influencer.
- Identify opportunities for our company to support your influencer's work happening in the next quarter.
- Define KPIs for social media and influencer programs. Analyze for overall effectiveness and adjust strategies as needed.
- Coordinate content strategies to create new influencer campaigns.
- Managing and reviewing influencer work throughout campaigns.
- Building and investing in long-term relationships with influencers
What You Can Expect From KOL Media
- A unique, supportive, and flexible work environment
- Challenges related to working in a fast-paced, growing environment
- A management team that cares about people
Benefits
- Salary of 50-70K yearly based on experience
- Incentives after 6 months of employment
- Medical, vision, and dental insurance
- Short and long term disability insurance
- 401k
- Vacation Days: You will be eligible for ten (10) vacation days per calendar year, prorated based on your date of hire.
- Sick Days: You will be eligible for 20 paid sick hours per calendar year, prorated based on your date of hire.
- Flex Schedule: Employees work remotely Monday through Friday, with occasional weekend work when necessary
- Travel: an opportunity to travel and attend events and campaigns across the US and internationally
- Life/work balance: this is very important to us and our employees
Company Culture
- The team at KOL is close-knit and feels like a true work family. Our founders hire and mentor employees to be the best at what they do and to grow professionally and personally. The culture at KOL feels like a family gathering you look forward to instead of a job that you dread showing up to every day. We are a team who likes to celebrate our wins big and small. From birthdays to holidays and from client wins to employee milestones, be ready to have fun and high-five a lot!
