Social Media & Brand Marketing πβ
With people demanding our immune-supporting Chagaccino mushroom coffee now more than ever, we're searching for an amazing Social Media & Brand Marketing associate to join our team. This is a dynamic role focused on delivering top notch Social Media and Marketing expertise to scale during our hyper-growth stage.
About The Role:
The Social Media & Brand Marketing position will be responsible for managing our social media platforms (Instagram and TikTok) and the implementation of tactical marketing initiatives for Renude. An understanding of Facebook/Instagram, Youtube/Pinterest, TikTok, Podcasts and Klaviyo email marketing is strongly desired. This role will report directly to the CEO.
As a Marketing Associate you will:
- Oversee Renudeβs social media strategy
- Create content (posts, stories, reels) for social media and paid media ads across all channels (Instagram, TikTok, Pinterest etc.)
- Develop a monthly marketing calendar and content strategy. Ensure Renude is executing on its content calendar and delivering on its key marketing milestones and brand-defining initiatives.
- Responsible for crafting and maintaining our brand tone of voice
- Continuously think of ways to make our social content fun, playful & engaging
- Engage with social media audiences, grow our followers, and host collabs, giveaways, and partnerships.
- Research competitors, industry and trends and brainstorm creative concepts
- Work on content for email blasts, sms blasts, and other marketing campaigns
- Work alongside CEO to manage contractors to drive efficient CAC and ROAS across Facebook, Instagram, Tiktok, Amazon, Google and any other digital marketing platforms.
- Manage relationships with Renudeβs key agencies and vendors (design and creative, PR, social) to empower our paid marketing efforts.
- Scale and optimize our existing channels while constantly seeking out and developing test plans for new paid social platforms
- Devise and implement a robust and disruptive influencer marketing strategy focused on micro and macro influencers.
- Assist CEO with all projects, including but not limited to the above-listed duties
You will bring:
- Social Media & Brand Marketing experience at a CPG, supplement, food, beverage, or beauty company
- Significant experience in marketing and social media, across all marketing touch points with a desire to grow a passionate marketing team.
- Passion for trends and pop culture, obsessed with data-driven consumer insights.
- Strong ability to interpret data and make actionable business recommendations.
- A curious nature with a desire to understand and master new marketing techniques and strategies.
- Ability to manage time, priorities and multiple deadlines in a fast-paced environment.
Qualifications:
- Knowledge of social media, digital marketing and online content creation
- Collaborative spirit, with a positive outlook
- Experience with paid social marketing channels like FB, TikTok, Reddit, Snapchat, Twitter, etc. strongly preferred.
- Experience in the CPG space is preferred
- Strong proficiency with Google Suite including Calendar, Sheets, Docs, and Forms
- Must have laptop to use for work
- Pacific time zone is preferred
Job Details:
- Start Date: ASAP
- Type: Full-time
- Location: Remote with option to go into the Los Angeles office
- Competitive salary + commissions and bonuses
- Substantial paid time off (holidays, personal and vacation)
- 2 paid Friday afternoons off per month
- Benefits to support your health + well-being
- A fun environment to work in :)
www.drinkrenude.com
https://www.instagram.com/drinkrenude/
