Junior Social Analyst
About 180
For over 20 years, 180 has been creating some of the most famous marketing communications in the world. 180 is where the world’s most creatively ambitious people, organizations and brands gather together to create The World As It Could Be.
The World As It Could Be is built on three beliefs: the power of fresh perspectives, radical collaboration and making a positive impact on our clients businesses and society. Combined, these beliefs create ideas that get our clients to a better future, faster.
180 operates as a global ecosystem of creativity, headquartered in Amsterdam it has hubs in Los Angeles, New York and MENA (Middle East and North Africa) – flat, fluid and connected. 180 has around 300 employees worldwide, specialized in brand strategy, advertising, content creation, data & analysis, social media, design, and production. For more information, please visit www.180global.com
York clients: Conagra, PepsiCo and CalFlowers
About the role
We’re a hyper-creative agency that thinks differently, acts differently and delivers work others don’t… and it’s all driven by data and insights. Data is at the heart of what fuels us…
The data team sits at the center of the agency and supports every business to inspire the creative, provide client with regular reporting and recommendations to adapt work real-time.
Key responsibilities
- Work closely with creative strategists, and community managers; ongoing social listening and real-time analysis of work in market as well as potential content opportunities to inspire creative opportunities.
- Use tracking methods to capture all relevant data – including first-party research where called for:
- Web Analytics Installation/Configuration
- Performs analysis of creative and media results, produces reports
- Set of influencer tracking tool
- Conduct secondary research, specifically in segmentation and targeting/consumer profiling
- Support Data team with weekly, monthly and annual reporting (cadence determined by client requirements)
- Create tagging documentation and (preferably) implementation across desktop and mobile
Key qualifications and/or experience
- Experience in a data strategy or media analyst role.
- Social media experience or extensive personal experience.
- Previous agency work experience preferred.
- Entrepreneurial mindset is critical.
- Able to move quickly and adapt to change because we move with culture.
- Comfortable working on a small team and wearing multiple hats
- Team player with a strong, proactive, entrepreneurial mindset.
- Experience or familiarity with the following platforms: Doubleclick for Advertisers or Mediaplex; Database technologies like Tableau, Access or SQL; Web analytics solutions such as Google Analytics or Omniture; Nielsen @plan, Nielsen AdRelevance, comScore’s MediaMatrix or Quantcast Planner; Sprinklr, Sprout Social, NetBase, Facebook Insights, CreatorIQ, Radian6 or Sysomos
The annual salary range for this role is $65,000-$80,000 and may vary depending on the candidate’s geographic location and experience.
Benefits for this role include health/vision/dental insurance, 401(k), stock purchase, vacation, sick, and personal days. Also, you will be eligible (approximately 30 days after you commence employment) to participate in all disability, life, travel insurance plans and programs, and retirement plans subject to the terms and conditions of such benefit plans. At 180 Global, we are always excited about meeting great talent. Please don’t let our posted ranges keep you from exploring this or any other exciting opportunity within 180 Global.
Our people, Diversity, Inclusion & Equity
We look for people who can bring new ideas and fresh perspectives, who can collaborate brilliantly and who want to grow and do things they’ve never done before.
180 is committed to fostering, cultivating and preserving a culture of diversity, equity and inclusion.
Our people are the most valuable asset we have. The collective sum of individual differences, life experiences, knowledge, inventiveness, innovation, creativity, self-expression, unique capabilities and talent that our people invest in their work represents a significant part of not only our culture, but also our reputation and creative achievements.
We embrace and encourage our peoples’ differences in age, color, ethnicity, race, national origin, language, religion, disability, family or marital status, gender identity or expression, sexual orientation, physical and mental ability, political affiliation, socio-economic status, veteran status, and other characteristics that make our people unique.
