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Posted February 07, 2023
Snif

Content Creator and Strategist (TikTok)

Snif
New York, NY, USA Remote ⚠ [Archived] No Longer Accepting Applicants

Social media, particularly TikTok, is an integral part of our growth at Snif. We are looking for a part-time Content Creator and Strategist to join our team and help us build and scale our presence across social platforms. As a Content Creator and Strategist at Snif, you will help lead strategy, content creation and execution on TikTok and help lay out the vision for expansion into other video-based platforms like YouTube and beyond.

This role will report directly to our Director of Social Media and Content, assisting in social calendar management, spearheading TikTok and Youtube content creation, engaging with our Snif audience, and working with other, brand-aligned creators to build out our Snif social presence. If you are a creative self starter with a passion for community and content creation, this is the job for you!

What You'll Do

  • You will work to bring our brand to life on TikTok/Youtube and you’ll be responsible for executing Snif’s social media strategy on these platforms. Understanding the ways in which our audience interacts with our brand across social is critical
  • Create, source, schedule and post all social content to maximize engagement and drive growth
  • Provide ongoing social media reporting and establish growth targets
  • Maintain the monthly social media calendar based on objectives and strategies of our wider team and marketing calendar
  • Help evolve our brand both visually and vocally, and create strong emotional connections between our community and our products
  • Quickly come up to speed on our established tone, voice and brand identity, and seek new ways to continuously stay relevant to help push the brand forward
  • Engage with Snif’s TikTok community and work closely with our Customer Experience team to resolve customer inquiries
  • Work alongside our Director of Social Media and Content and Creative team to ensure social assets reflect the overarching brand vision and product launch strategies

What You'll Bring

  • 2-4 years of experience in content production, social media, and/or marketing
  • Strong experience in video editing, particularly in-app TikTok editing and non-native platforms like Premiere or Final Cut Pro
  • You are an active social media user (TikTok is a must), are plugged into pop-culture, and general trends. A love for beauty, fragrance and candles is a plus
  • You are sharp, enthusiastic, witty and can think outside the box
  • You have a passion for storytelling and content creation
  • You are a creative thinker that brings innovative ideas to reach our audience
  • Experience scaling social media platforms (TikTok/Youtube) in terms of followers and engagement
  • Must be a team-player and a strong communicator
  • Incredible attention to detail (including grammar, formatting and design)
  • An independent self-starter who can prioritize and drive projects forward
  • A great sense of humor ;)
  • Comfortable with occasional travel for photo and video shoots

What You'll Get

  • Be part of a fast-growing company with an awesome mission
  • Competitive pay
  • Potential for future full-time employment and the ability to widen your role and responsibilities

Snif is an Equal Employment Opportunity (“EEO”) Employer to all employees and applicants. We celebrate people from all backgrounds. If you’re driven by our mission, we’d love to hear from you! Email us at [email protected]