Growth Marketing Associate
At DraftKings, we're inspired by our shared passion for developing creative solutions to complex challenges and empowering the people around us to do their best work. We are industry leaders in the digital entertainment and technology space and are propelled by constant curiosity and diverse perspectives.
Be the strategy behind the game.
As a Growth Marketing Associate, Influencer Partnerships, you will work in a fast paced environment and leverage your prior experience in a Marketing role to bring new and exciting influencer and integrated media campaigns to life. You will be an integral part of the Growth Marketing team and manage Influencer media campaigns for the promotion of the DraftKings’ Daily Fantasy Sports and Sportsbook products. Sound good to you? Join us.
What you’ll do as a Growth Marketing Associate, Influencer Partnerships:
- Support media execution strategies with some of the largest social Influencers.
- Assist in driving efficient new customer acquisition via Influencers and Integrated Media partnerships.
- Develop creative briefs for Influencers to leverage when creating content and identify Legal and Compliance approvals as needed.
- Aid in media planning, balancing budgets, and efficient media flighting.
- Review creative elements to ensure delivery meets Marketing best practices and correctly represents the marketing promotion.
- Coordinate cross-functionally with Paid Social, Brand Marketing, Ad Sales and Audio teams to ensure all stakeholders are informed with the goal of identifying synergies.
- Be a key stakeholder for the sports calendar to ensure all parties are aligned to timely delivery of marketing assets.
- Analyze creative performance for cross-functional stakeholders and collaborate with the Marketing Analytics team when deeper insights are needed.
What you’ll bring:
- At least one year of experience in a Marketing, Partnerships, or Media planning role.
- Bachelor's Degree in Marketing or a related field.
- Strong analytical skills and ability to identify trends and insights based on a set of data.
- Ability to effectively communicate internally and externally, sharing key learnings with the larger team.
- Well organized and great attention to detail with the ability to work on multiple projects simultaneously, often under challenging time constraints.
- Willingness to work autonomously to identify solutions to potential problems.
Join Us!
Our teams are fueled by innovation. We are looking ahead, building what’s next, and continuously reinventing the industry. We’re a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston, with teams around the world and an expanding global presence.
We strive to create a place where all feel safe, empowered, engaged, championed, and inspired. DraftKings is proud to be an equal opportunity employer. This means we do not tolerate discrimination of any kind and are committed to providing equal employment opportunities regardless of your gender identity, race, nationality, religion, sexual orientation, status as a protected veteran, or status as an individual with a disability.
Ready to build what’s next? Apply now.
As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment.
