Influencer Marketing Manager

P&G is the largest consumer packaged goods company in the world. We have operations in over 75 countries, with 65 trusted brands that improve lives for 5 billion consumers worldwide. This brings many advantages, including the opportunity for our employees to enjoy a diverse and rewarding lifelong career filled with new and exciting challenges.

We believe great ideas emerge from the creative connections that happen between our talented employees and we encourage diverse, multi-functional teams to work together to generate new ideas to address challenges we face.

Native’s Go-To-Market Marketing Team is looking for an experienced Influencer Marketing Manager to support the strategy and day-to-day execution of Native’s influencer marketing and podcast programs.

In This Role, You’ll Get To:

• Create and execute influencer marketing campaigns across core and emerging channels to support growth goals and drive new user acquisition.
• Collaborate with Associate Marketing Manager to execute daily administrative duties for both Influencer and Podcast programs, including communicating with agency partners, reviewing and approving creator content, creating unique coupon codes and links, and managing logistics of product sampling.
• Analyze and evaluate performance of all campaigns to optimize program performance and help ensure efficient spend across channels.
• Develop influencer marketing campaigns, creating and disseminating campaign briefs and related materials.
• Identify creators for awareness and conversion-based campaigns across YouTube and TikTok .
• Partner with legal team to ensure that all paid media and influencer content is compliant and meets FTC disclosure guidelines.
• Organize and manage content database, tracking usage rights for all live content and identifying cross-functional marketing synergies.
• Assist in execution of paid media strategy for influencer content.
• Support additional go-to-market initiatives as needed.

Qualifications

We Are Looking For People Who Have:

• 2+ years of relevant marketing experience in a growth or influencer marketing role.
• Exceptional organizational and written and verbal communication skills.
• Knowledge of social media channels and current marketing landscape
• �� Knowledge of Google Analytics and relevant KPIs

Starting Salary Range: $85-$115K

Compensation for roles at P&G varies depending on a wide array of non-discriminatory factors including but not limited to the specific office location, role, degree/credentials, relevant skill set, and level of relevant experience. At P&G compensation decisions are dependent on the facts and circumstances of each case. Total Rewards at P&G include salary + bonus (if applicable) + benefits. Your recruiter may be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the hiring process.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, disability status, age, sexual orientation, gender identity and expression, marital status, citizenship, HIV/AIDS status or any other legally protected factor.

Immigration sponsorship is not available for this role. As a general matter, Procter & Gamble does not sponsor candidates for nonimmigrant visas or permanent residency. However, Procter & Gamble may make exceptions on a discretionary basis. Any exceptions would be based on the Company's specific business needs at the time and place of recruitment as well as the particular qualifications of the individual.

Procter & Gamble participates in e-verify as required by law.

Qualified individuals will not be disadvantaged based on being unemployed.