Coordinator, Distributed Partner Marketing

Summary Of Position

The Coordinator, Distributed Partner Marketing is responsible for supporting the judicious and creative development and execution for Lionsgate’s 3rd party partner home entertainment and digital release marketing. The Coordinator has a strong attention to detail, organization skills, a creative eye, and a passion for the business of film and entertainment.

Responsibilities

• Supports building of campaign strategy and positioning guidelines, including the creation of campaign briefs, presentations, sales materials and other marketing content. Helps to facilitate communication of guidelines to department & broader division, updating as necessary.
• Manages campaign timelines: Develops deadlines for campaign based on release dates and specific needs; tracks progress of all deliverables, keeping department on pace, keeps all divisional teams informed of any changes – updating all calendars & tracking systems (Monday.com)
• Supports campaign execution by kicking off creative asset needs including trailers & key art, webpages and e-blasts and partner product fulfillment orders.
• Oversees Division’s title metadata: generates synopses, key sells points, genre and relevant keywords, compiles release & preorder dates, cast & filmmaker credits, awards nominations/wins, press quotes, special features, ratings, and technical information; Inputs metadata into asset management systems of record; Approves final metadata for usage on retail websites, digital platforms, publicity & community press-facing materials and in creative materials.
• Supports Sales with B2B materials for pitch process by creating and presenting internal sales slides/presentations; coordinates with Sales & Distribution on larger retail activations; coordinates with sales team and social media on retail promotional support via Lionsgate social channels.
• Owns review and delivery of creative assets: reviews trade, retail marketing & consumer marketing materials for compliance with legal requirements and campaign positioning; ensures on-time delivery of materials to Sales, Operations, and other internal groups.
  

Qualifications And Skills

• Bachelor’s Degree Required. Minimum 1 years’ experience in entertainment field required.
• Strong communication skills along with the ability to think strategically and creatively
• Can organize, clarify, and communicate complex ideas quickly, succinctly and accurately.
• A multi-tasker who is comfortable with having many projects going at once
• Can change course, be flexible, and resourceful on short timeframes
• Collaborate effectively in a fast paced, multi-faceted environment
• Agency or work with CPG company a plus
• Bachelor’s Degree Required. Minimum 1 years’ experience in entertainment field required.
• Strong communication skills along with the ability to think strategically and creatively
• Can organize, clarify, and communicate complex ideas quickly, succinctly and accurately.
• A multi-tasker who is comfortable with having many projects going at once
• Can change course, be flexible, and resourceful on short timeframes
• Collaborate effectively in a fast paced, multi-faceted environment
• Agency or work with CPG company a plus
  

About The Company

Lionsgate (NYSE: LGF.A, LGF.B) encompasses world-class motion picture and television studio operations aligned with the STARZ premium global subscription platform to bring a unique and varied portfolio of entertainment to consumers around the world. The Company’s film, television, subscription and location-based entertainment businesses are backed by a 17,000-title library and a valuable collection of iconic film and television franchises. A digital age company driven by its entrepreneurial culture and commitment to innovation, the Lionsgate brand is synonymous with bold, original, relatable entertainment for audiences worldwide.

Business Unit Overview

Motion Picture Group

Lionsgate’s motion picture business is a consistent box office market share leader with films that have grossed more than $10 billion worldwide over the past six years. This leadership is driven by world-class talent relationships, a deep and renewable portfolio of iconic brands and franchises, and a diverse and balanced slate that is built to enhance consumer enjoyment of the theatrical experience but also has the flexibility to utilize a broad range of alternative release strategies as the opportunities to monetize films continue to expand. The creator, owner and distributor of great film brands including The Hunger Games, Twilight Saga, John Wick, Now You See Me, Knives Out, La La Land, Saw, Dirty Dancing and Monster’s Ball, among many others, films released by Lionsgate and its predecessor companies have earned 129 Academy Award® nominations and 32 Oscar® wins.

In addition to its mainstream commercial releases, Lionsgate’s Motion Picture Group includes specialty film distributor Roadside Attractions, an industry leader in award-winning prestige movies, Pantelion Films, the U.S. market leader in Spanish-language releases, a top film production and distribution brand in the UK, and multiplatform distributor Grindstone Entertainment.

Our Benefits

• Full Coverage – Medical, Vision, and Dental
• Work/Life Balance – generous sick days, vacation days, holidays, and Impact Day
• 401(k) company matching
• Tuition Reimbursement (up to graduate degree)
  

Compensation

$45,000 - $46,000 annually

EEO Statement

Lionsgate is an equal employment opportunity employer. All employees and applicants are evaluated on the basis of their qualifications, consistent with applicable state and federal laws. In addition, Lionsgate will provide reasonable accommodations for qualified individuals with disabilities. Lionsgate will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and federal law.