Assistant Manager, International Marketing

Summary

Job Description Summary:

KISS International Assistant Manager will be involved in all aspects of International marketing for the nail and lash categories. A key area of focus includes marketing plan development and implementation for specific key International countries & retailers.

Job Description

Responsibilities:

• Works closely with International Marketing Team to create and implement the marketing strategy for the nail and lash category for assigned countries to service global needs (including US when needed)
• Home office executional arm for key International markets. Assists with all plans on key International accounts – (ie. influencer campaigns, digital media campaigns, sampling opportunities, in-store and on-line requests)
• Provide Marketing support for secondary priority International markets
• Works closely with external International agencies to execute plans and meet Marketing KPIs
• Works closely with US corporate social media team on executing content for KISS International social accounts
• Assists with PR support for key International markets
• Manages internal partners to develop secondary promotional displays for International retailers - finalize assortments, display renderings, sell sheets, p+ls, item #/UPC requests, support planning, BOM set up, forecasts
• Supports the International sales teams in specific retailer requests
• Works closely with US brand marketing team to commercialize plans at key International retailers, ensuring programs are aligned with overall brand strategies and goals
• Coordinates & interacts regularly with cross functional teams for brand integration and execution of all programs
• Located in NY HQ - Reports to Director of Global Marketing

(KSA) Knowledge/experience, Skills, Ability & Attitude Required

• Candidate must be detail-oriented, collaborative, have a positive attitude, strong computer skills, a self- starter, be well organized and possess good interpersonal skills.
• Marketing major required
• 3-5 years brand Marketing experience - consumer packaged goods background or mass market beauty brand experience preferred
• Social & digital media experience and knowledge
• Skills – strong strategic and executional skills
• Excellent communication and interpersonal skills
• Results oriented
• Manage multiple projects simultaneously
• Has working knowledge and understanding of mass retail channel.
• Prior brand/PR marketing experience preferred
• Outstanding computer skills (powerpoint, excel, etc)
• Travel required; approximately two times a year