Associate Strategy Director
Description
WHO IS HUDSON ROUGE?
Hudson Rouge is WPP’s luxury boutique marketing and communications agency, working on luxury brands and as the exclusive agency of record for the Lincoln automotive business across all channels. We combine brand strategy, media strategy, activation, digital, social, earned media, production, and analytics to provide exquisitely crafted creativity. We are a small group of people, spread across several offices; New York, Detroit, Shanghai, Toronto, Mexico City and we care for each other as much as we care for our client. We are an agency that prides itself on doing the un-usual and we also look for unusual talent: people who are excited about doing their best work and want to grow with us.
THE OPPORTUNITY
Associate Strategy Director
Could this be you?
Do You
- Get intrigued observing human behavior?
- Get puzzled when people confuse data points with insights?
- Enjoy exploring interesting solutions to new—and timeless—problems?
- Love learning, and read everything and anything in your quest to explore understand?
- If the answer is “yes,” then you might be our next Associate Strategy Director. Read on.
- We’re looking for someone who:
- Inspires great work and strategically brings it to life
- Brings positive energy to everything they do - collaborating with other groups to identify and bring to life holistic, people-focused strategies across the entire audience journey
- Writes and delivers inspiring written and visual creative briefs
- Creates confidence with each and every client interaction
- Influences and challenge co-workers, partners and clients to help build better work
- Is adaptable, able to set a long-term vision, and pivot when needed
- Confidently and thoughtfully facilitates workshops and meetings to get the best from people
- Loves the energy and excitement of new business
- Has strong cultural understanding of what it takes to build strong brands
Qualifications And Experience
- 6+ years’ experience in a field related to strategy, insights, or planning (not necessarily brand planning)
- Digital & social experience
- Ideally, experience working with auto brands
- Ideally, experience working with luxury brands
The Associate Strategy Director reports to the Chief Strategy Officer and will work closely with all teams at Hudson Rouge. They will use their insightful and strategic problem-solving approach for both agency-wide integrated campaigns and specific initiatives. They will identify opportunities; help define our strategy and tactics; set goals; help assess effectiveness; and recommend how to optimize, targeting, messaging, content creation and distribution. Ideally, this strategist is someone who can work across multiple kinds of strategy, including brand, CX, data & analytics, influencer strategy, platforms and digital marketing, content creation, and social.
This is a full-time hybrid role with a preference to be based New York, with Detroit also as a possibility.
Disclaimer
The above information on this description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to the job.
The base salary for this position at the time of this posting may range from $75,000 to $180,000. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications.
As an Equal Opportunity Employer, Hudson Rouge (an operating unit of GTB Agency, LLC.). does not discriminate against applicants or employees because of age, race, color, religion, gender, sexual orientation, genetics, pregnancy-related status, veteran status, physical or mental disability where the individual is otherwise qualified, national or ethnic origin, or on any other basis where protected by local, state, or federal law.
