Strategic Influencer Business Development Manager
About the Role – Strategic Influencer Business Development Manager
The Strategic Influencer Business Development Manager will drive the way we develop and execute influencer marketing (paid and earned strategies) and campaigns for moomoo US. You will connect with growth channels such as influencers, financial content partners and work with your team to enhance our influencer programs coverage and manage in-depth relationships with influencers, including work on events/campaigns and other initiatives to engage our influencer community.
At your core, you’ll thrive in an international and fast-paced environment. You’ll work hand in hand with an ambitious group of content & brand marketers, data analysts, integrated marketers and product innovators to reach our common goal - to help expand our trading/investing system to those who have real trading/investing needs by actively onboarding influencers and applying marketing initiatives.
Your day-to-day responsibility
- Build out our overall partnership strategy with a wider variety of creators, influencers, and celebrities.
- Continuously engage and cultivate long-term, meaningful relationships with moomoo US’ network of influencer communities to create strong brand advocates.
- Manage and expand effective strategic relationships with influencers and key partners.
- Work cross-functionally with moomoo US’ Engagement Team and Brand and Content Team to fuel departmental needs and ensure that influencer selection, messaging and deliverables are aligned with brand goals.
- Oversee, design, and execute influencer campaigns with major influencers, to help build the moomoo brand and drive user growth by working closely with cross-functional stakeholders to drive success.
- Plan outstanding experiences including events and activations that foster a community of loyal fans.
- Communicate influencer needs across the company and work closely with our marketing and product teams around new initiatives.
- Be able to drive how we measure success and learning, to continue to grow our influencer marketing while staying connected with best practices in the industry.
Our Expectation About You
- 5+ years of relevant influencer marketing experience, ideally with a focus on building and scaling influencer programs. Bonus points if that's in the financial sector.
- Excellent communicator, outstanding self-motivator, and pioneer of ownership.
- Holding strong insight into content creation with decent level of financial literacy.
- Execution oriented mindset - with humility, drive, and scrappiness to get it done.
- Passion for the financial services industry.
We’re looking for a growth-minded and committed person to be a part of our journey in making investing and trading easier for all. If you’re ready to give 100% in helping us achieve our mission—we’d love to have you apply even if you feel unsure about whether you meet every single requirement in this posting. At moomoo, we're looking for people invigorated by our mission, values, and drive to change the world, not just those who simply check off all the boxes.
moomoo promotes diversity and provides equal opportunity for all applicants and employees. We are dedicated to building a company that represents a variety of nationalities, backgrounds, perspectives, and skills. We believe that the more inclusive we are, the better our work (and work environment) will be for everyone.
About Moomoo app
Moomoo app is a one-stop investment app that integrates professional trading data, global financial news, real-time market data and trading community. Moomoo is developed for the proactive investors, who want to better control their own financial future and demand a trading tool that gives them better data, better tools and better performance.
About Moomoo Technologies Inc.
Headquartered in Palo Alto, California, Moomoo Technologies Inc. is a wholly owned subsidiary of Futu Holdings Ltd, with its mission to transform personal investing experience with intuitive user interface, fully digitized brokerage and wealth management platform.
About Futu
As a leading fintech provider, Futu Holdings Limited (Nasdaq ticker: FUTU) is a family of fast-growing global companies that provide its clients direct access to securities markets in the U.S., Australia, Hong Kong, Singapore and China. Securities offered by the Moomoo app are provided by Moomoo Financial Inc., a registered broker/dealer regulated by the SEC and a member of FINRA and SIPC.
Benefits
- 401(k)
- Health insurance
- Unlimited PTO
Annual Salary Range: $85,000 to $150,000
