Channel Marketing Specialist

This role will support the Americas Marketing team to execute brand and channel marketing plans across the Americas. The focus is on supporting the day-to-day activities needed to develop and implement marketing strategies to support the sell through of the Masimo Consumer Portfolio of brands and their products. The function will support the regional marketing priorities with strong day-to-day operations and help evolve early-stage ideas into go to market initiatives. Leverage project management skills to help the Masimo Consumer Commercial Excellence team execute effectively.

Essential Responsibilities:

• Support execution of trade, channel and consumer advertising and marketing, and new product introductions, for Masimo Consumer brands in the Americas.
• Organize and deploy new product launch assets to sales team, key channel partners and broader dealer base. Create marketing toolkits for key launches.
• Support requests for product and campaign assets from dealers, partners and agencies.
• Coordinate project timelines and schedules.
• Measure and report on campaign KPI’s; support reporting of campaign results to stakeholders within the organization.
• Coordinate marketing budget for the region, including tracking actual marketing spend vs. budget, creating vendor purchase orders and ensuring that agreements/contracts are in order.
• Track channel marketing spend and executions vs. plan for key dealers/resellers.
• Manage product sample requests for PR, event and influencer needs.
• Collaborate with Commercial Excellence and specifically the Americas marketing team.
• Align with Masimo Consumer Creative team and the development of marketing assets.
• Align with the Brand Marketing team on key initiatives.
  
  

Preferred Qualifications:

• Minimum of a bachelor’s degree in Marketing, Communications, Advertising, or related field.
• Experience managing marketing campaigns at regional and national level with channels and dealer agents. Merchandising strategy and planning experience a plus.
• Ability to collaborate with cross-functional teams (sales, marketing, go to market, and brand activation) to ensure world-class strategy and performance management.
• Capabilities to plan, organize and prioritize multiple assignments and projects.
• Skilled in reading, reviewing and interpreting marketing documents, media materials, and contracts (or related documents) based on corporate legal and marketing standards and philosophy and providing concise and accurate feedback.
• Demonstrated competency in both oral and written communication modes for internal and external personnel at all levels.
  
  

Anticipated Hourly Compensation: $31.25/hr. Exact compensation may vary based on skills, experience, and location.

About Us

Masimo Consumer is a newly formed division within Masimo, the most innovative remote patient monitoring company in the world. This division oversees the consumer audio business (formerly called Sound United) and Masimo's expansion into consumer health. Masimo Consumer strives to improve lives through consumer centric innovations.

One of the world’s largest portfolio audio companies, Masimo Consumer Audio is home to eight legendary audio brands: Bowers & Wilkins®, Denon®, Polk Audio®, Marantz®, Definitive Technology®, Classé®, and Boston Acoustics®. Each brand boasts its own philosophy and unique approach to bringing sound and home entertainment to life.

With over 300 years of innovative audio and home solution expertise, Masimo Consumer Audio improves lives by creating distinct and immersive listening experiences for a wide range of consumers in more than 130 countries.

To learn more about Masimo Consumer Audio and its brands, visit www.masimo.com.

Why Masimo Consumer: We employ more than 1,800 associates in 18 countries, empowering us to take our brands to new heights. Masimo Consumer has a global face and a sales presence in over 130 countries with manufacturing, supply chains, distribution channels and associates in the United States, Europe, Japan, China, and other parts of Asia.

High visibility, broad impact. This is a high growth, changing environment, and you will have the opportunity to really make an impact on our systems and processes and how we enhance them. In addition to being exposed to new projects and learning new skills, this role also positions you to interact with a variety of departments, teams and leadership groups on a global basis.

Great time to join. We are proud to provide premium audio/video experiences to both commercial and consumer markets and, we're experiencing healthy growth. When you've proved yourself a star and are ready for the next career step, the opportunities will be there.

Cultural experience. You will have regular exposure to many cultures. We're in over 130 countries, so you're not just focused on one culture, but will enjoy working with many.

Building on success. Our growing portfolio of premium audio and video products and the new consumer health line delivers the best in design, technology, innovation and performance to a variety of customers who seek to enrich the moment with pure sound and vision. Our well-respected products continuously win industry awards and accolades. We are investing in growth and expanding our product lines, distribution channels and markets, and our teams, making this an exciting time to be part of Masimo Consumer.

Excellent compensation, benefits and work environment. In addition to a competitive salary, attractive incentive program, we offer a collaborative work environment and professional development opportunities. Join MASIMO CONSUMER and let’s build an even greater company together!