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Posted May 09, 2023
Open English

Social Media Analyst

Open English
United States Remote ⚠ [Archived] No Longer Accepting Applicants

The Open English brand has been a leader in online English language learning for 15 years. The Next U brand, acquired in 2016, also provides a leading online learning platform focused on high demand digital and tech skills such as web and app development, digital marketing, and design. We are proud to be a global education technology (EdTech) leader offering online language learning to adults and to children through its Open English Junior brand, as well as various online certificates in digital, technology and business specializations. We are currently in over 25 countries on 3 continents.

Join us and be a part of our innovative team dedicated to empowering our students. We continuously look for the best professionals in their fields to join our talented team. We offer opportunities to collaborate and implement new ideas in a cheerful and inspiring work.

Position Overview

At Open English, we are looking for a Bilingual (English - Portuguese), dynamic and innovative Social Media Analyst to join our B2B marketing team. In this role, you will be responsible for the content strategy and implementation, and day-to-day administration of all social media channels (Facebook, Twitter, Instagram, Youtube, LinkedIn, Tik Tok) of our two brands: Open English and Open English Junior.

Responsibilities

  • Developing the organic content for two brands on social media. Researching & interviewing fonts may be required.
  • Briefing the designer team weekly and following up the deliverables
  • Care for the aesthetics and reputation of the brands
  • Review and approve all contents before it’s published
  • Scheduling posts
  • Creating UTMs for monitoring source of traffic
  • Analyzing social media post metrics and maintain the reports weekly updated
  • Researching new social media trends and tools
  • Bring innovative ideas to the table and execute them
  • Work together with the service team to ensure interaction with audience
  • Assisting influencer campaigns (briefing, researching profiles, etc)
  • Leading a junior assistant

Qualifications

  • Experience with social media, especially content creation for lead generation.
  • Hands-on experience with social media platforms (Facebook, Twitter, Instagram, TikTok, YouTube, LinkedIn) and Tools (Google Analytics, Postgrain, Social Studio, Sprinkle and Meta Business) and digital marketing campaigns
  • Advanced English level
  • Ability to work remotely and be productive, managing multiple tasks.
  • Graduation in Social Communications or related areas
  • Candidate must be living in São Paulo city and available for regular in-person meetings.

Preferred Qualifications

  • Intermediate Spanish
  • Ability to create rapport with different teams

A successful candidate for this role will demonstrate the following personal skills and attributes:

  • Be proactive, resilient and an excellent team player
  • Ability to work within a team effectively, prioritizing and organizing multiple assignments for direct reports and self.
  • Be innovative and curious,being on top of social media changes, bringing new ideas, and also being able to execute them.