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Posted May 15, 2023
BENlabs

Vice President, Client Development - Performance Marketing

BENlabs
Los Angeles, CA, USA Hybrid ⚠ [Archived] No Longer Accepting Applicants

Who WE Are

BENlabs connects global brands to consumers through the power of popular entertainment. From the world-leading product integration platform, to the global leader for rights clearances and representation (Greenlight), to the best in class Influencer channel optimization solutions (TubeBuddy), BENlabs helps elevate projects, amplify brands, and captivate audiences. Our team is global, with offices in Los Angeles (headquarters), New York, London, Shanghai, and Provo.

At BENlabs, we recognize that our employees are the key to the company’s success and work hard to maintain our incredible company culture. While BENlabs is a well-established organization and a recognized industry leader with a rich history of integration and licensing success stories, we have not abandoned our start-up mentality. BENlabs continually evolves branding strategies through artificial intelligence and predictive modeling to meet the unique needs of our clients. To that end, BENlabs is results-oriented, client-centric, and highly creative organization which offers candidates the opportunity to learn from the best and the brightest in this dynamic industry. BENlabs offers a competitive benefits package and promotes an environment which supports our core values of Passion, Accountability, Teamwork, Inclusion, Balance and Empowerment.

Responsibilities

BEN Revenue Responsibility

Responsible for working with a team meeting and exceeding annual revenue targets for Client Development – focusing on developing relationships with brands that want trackable KPI metrics including acquisitions and purchases driven by campaigns

Deliver on annual sales revenue target for team

Responsible for Client target development, attribution of those targets to specific client-focused strategies, and allocation of sales targets to individual team members, including a personal sales target

Client and Sales Strategy

Work with other members of the sales team to create persuasive presentations using case studies to close sales deals

Contribute to thought leadership identifying and analyzing key accounts for aggressive prospecting and dramatic growth, utilizing qualitative and effective Client Development strategies

Leverage all available BEN team capabilities and resources – from Integrated Marketing, Client Services and Execution - developing client pitches and proposals

Adapt sales pitches and proposals based on specifically identified client interests and preferences

Develop personal relationships with Key Clients to gain market share across different customer verticals

Work with Marketing team to provide input in the development of sales and marketing materials, including content, positioning, and pitch materials

Qualifications & Skills

  • 6+ years of sales experience with a focus on prospecting and client acquisition, preferably for an Entertainment-related venture or performance marketing agency
  • Experience working in the Influencer marketing space highly preferred
  • Contacts within the marketing organizations of major brands – ideally related to strategic and entertainment marketing initiatives – as well as with the agencies that service these brands
  • Demonstrated track record developing and maintaining relationships with multiple divisions and company leaders to ensure appropriate communications and a coordinated approach to maximizing successes with clients
  • Proven success to meet or exceed revenue targets
  • Strong creative sales strategist, with prior success with development and execution of business plans for complex client organizations
  • Demonstrated capability of self-direction and motivation
  • Passionate problem solver who is invigorated by client challenges
  • BA / BS degree is required, MBA preferred

Don’t meet every requirement listed? Studies show that women and people of color are less likely to apply for jobs when they don’t meet every requirement. At BENlabs, we are committed to building a diverse and inclusive community, so if you think you could crush this role, even without all the listed qualifications, please apply! You may be exactly who we didn’t even know we need.

In addition to the expected range listed, this role will be eligible for a sales incentive plan. Actual pay will be adjusted based on experience and location.