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Posted June 01, 2023
SharkNinja

Influencer Manager

SharkNinja
Needham, MA, USA ⚠ [Archived] No Longer Accepting Applicants

Our purpose is to positively impact people’s lives every day in every home around the world! We work very hard to provide our consumers with high quality, exciting 5-star products that make life easier. We thrive on passion and innovation, and are looking for great people, with great ideas, who want to build the next big thing and develop while they do.

LOCATION: Needham, MA (hybrid)

Our mission to positively impact people's lives every day in every home around the world allows our employees to be thinkers and tinkerers, designers and doers, creators and number crunchers, makers of things they love. As we continue to grow, we are excited to add an Influencer Manager to our global team.

OVERVIEW:

Joining the Content Strategy team, this individual is responsible for supporting and executing strategies for our Influencer program.

The Influencer Manager will play a critical role in leading the influencer program strategy and execution of our campaigns. We need someone who can step in, take responsibility, and very quickly understand the brand(s) you work on and begin contributing. This person must have experience in devising influencer strategies, executing campaigns, and have strong writing skills.

Here are some of the EXCITING things you will get to do:

  • Develop and execute robust influencer strategies that align with our brand vision and KPI as well as seamlessly align with and support our brand marketing efforts.
  • Oversee outreach to influencer partners including sourcing, contracts, deliverables, and overall program management.
  • Analyze historical and current performance data to optimize our influencer program strategy.
  • Partner with the cross-functional digital and media teams to recommend distribution and amplification strategies that support larger product and business priorities.
  • Engage on influencer content to drive brand awareness and build/retain consumer loyalty.
  • Deliver performance and insight reports on consumer, content, and platform trends to contribute to the consistent innovation of our influencer program and media strategy.
  • Partner cross-functionally with brand marketing, digital and, sales to align on product information such a key messaging, launch dates and inventory.

QUALIFICATIONS AND SKILLS:

  • Bachelor’s Degree in Marketing, or equivalent experience.
  • 3 - 5 years of prior Influencer Marketing experience required, preferably with direct responsibility for strategy development, execution, and reporting.
  • Experience leveraging consumer insights to develop effective marketing campaigns.
  • Experience in creative strategy development, advertising and launching new products.

At SharkNinja, Diversity, Equity, and Inclusion is vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

YOUR ROLE in leading our SUCCESS DRIVERS & representing our UNIQUE MINDSET

  • Lead us to be “RARELY SATISFIED”
  • Make things better each day; “PROGRESS OVER PERFECTION”
  • Use your knowledge of our consumer, understand that “DETAILS MAKE THE DIFFERENCE”
  • Deliver something great; “WINNING IS A TEAM SPORT”
  • Be clear and honest, “COMMUNICATING FOR IMPACT”

Explore SharkNinja on our social channels:

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SharkNinja's Candidate Privacy Notice can be found here: https://www.sharkninja.com/can... do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by state or federal law. SharkNinja will consider reasonable accommodations consistent with federal, state, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture.