Marketing Influencer & Partnerships Manager

Who We Are

We're Chomps, the fastest growing all-natural meat snack brand reimagining best-for-you snacking. Made from the highest quality, humanely raised proteins, no sugar, and only natural ingredients, we make snacking simple, delicious, and nutritious. Chomps can be found in over 16,000 stores nationwide with a strong e-commerce presence. Our mission is to inspire, educate, and fuel our community with accessible, sustainable, and real food that tastes great.

Traits of a Chompian

If you've been called scrappy, resourceful, and persistent, then you might just be a Chompian. You're a team player who's self-motivated and action-oriented. You're committed to delivering efficiency and accuracy, and you happen to be great at proactive cross-functional communication. You're a critical thinker and a natural problem solver who enjoys details, research, and data. You take initiative and complete ownership of everything you do, and you'll go the extra mile for your team, consumers, and audience. You're hungry to learn with a passion to grow and improve every day. You also take a keen interest in health, fitness, and nutrition. Sound like you? Then we want to meat you.

What You Will Do

We are looking for a strategic, collaborative, and creative marketing professional to join the team as our Manager, Marketing Influencer and Partnerships. Your primary responsibility will be to build, execute and measure the impact of our influencer and partner marketing strategy to support brand goals, driving awareness, trial, and affinity with our target consumers. You will collaborate with internal teams including Marketing, Ecommerce, Sales, and Business Analytics and manage relationships with external agencies and partners. You will be a game changer by being able to think strategically and creatively to reach overarching business objectives, keeping a pulse on what's likely to drive ownable moments that create buzz, balanced by strong detail orientation for successful execution.This role will report directly to the Senior Brand Director.

Responsibilities

• Influencer:
  • Own influencer strategy, across core channels (Instagram, TikTok, YouTube) and test platforms, driving annual plan and ensuring it ladders back to overall brand goals and communication priorities.
  • Manage and build direct influencer relationships and lead external influencer agency partners, including briefing and approval of all influencer content, collaborating with marketing team members to ensure team needs are met.
  • Track and report on measurable influencer metrics as it relates to overall brand KPIs, as well as support full-funnel programming for retail and ROI programs, owning holistic influencer program impact.
  • Test and build relationships into new audiences and communities by identifying and vetting new and up-and-coming influencers for current and future programs.
  • Work across the marketing team to create and syndicate content across owned, earned, and paid channels.
  • Negotiate and execute paid partnerships and oversee contracting.
  • Manage influencer program budget.
• Partnerships
  • Build a new customer acquisition strategy utilizing events/activations, social partnerships, and out of the box, holistic thinking, to further penetrate the key communities and demographics Chomps currently services and test and learn with new groups.
  • Identify and build win-win, strategic relationships with social influencers, community tastemakers, and like-minded brands through both paid and earned activity.
  • Own calendar, budget, and strategy for event development, tying to brand objectives.
  • Develop and execute brand events.
• New Responsibilities: Adapt to shifting organizational priorities by taking ownership of new duties and regularly owning a roll-up-your-sleeves mindset.
  
  

Who You Are

• 3-5 years of experience in Influencer Marketing, Partnership Marketing, Social Media Marketing or related field, preferably in CPG industry
• Prior industry experience in food, CPG, and/or grocery/natural is preferred with dedicated experience developing influencer and brand partnerships
• Bachelor's degree
• Result oriented. Highly analytical and data-driven mindset
• Demonstrated creative and idea leadership with desire to pioneer (comfortable with ambiguity and "finding a way")
• Culture, news, and industry obsessed. Ability to translate consumer behavior and trends into impactful marketing content
• Familiarity with priority social platforms and measurement tools (e.g. Instagram, TikTok, YouTube, Pinterest, Linkedin, Twitter, and SproutSocial)
• Outstanding management skills with demonstrated success leading external agencies and partners
• Outstanding communication (both verbal and written) and relationship management skills
  
  

What You'll Get

• Ability to make an impact: Join a rapidly growing and entrepreneurial-spirited team at a pivotal point to positively impact the food industry.
• Opportunities to grow: Advance within Chomps quickly based on outstanding performance.
• Competitive salary ranges: Salaries are based on verified market data and our philosophy of paying competitively for our size and industry. In addition to base salary, full-time team members receive equity in the company.
• Comprehensive benefits: Health/vision/dental, up to 6% employer 401k match, unlimited time off, monthly wellness and at-home stipends, paid maternity/paternity leave.
• Unlimited snacks: Enough meat sticks that if you wanted to eat your body weight in them you could (no judgment here).
• This is a remote position
  
  

Our Commitment

Chomps is committed to a diverse and inclusive workforce. To achieve our mission of making nutritious food more accessible we greatly benefit from a range of perspectives, which comes from diversity of all types, at all levels of the organization. Achieving true diversity and inclusion is the right thing to do and the smart thing for our business.

We're aware of the research showing that historically underrepresented groups are less likely to apply for a job if they don't believe that they meet all of the criteria. Do you hesitate to submit an application because you believe you need to check every box? Please apply anyway with a thoughtful cover letter! We would love to hear from you to discuss how you can help us build a great team at Chomps.