Marketing and Digital Content Creator
The Collegiate and Professional Sports Dietitians Association (CPSDA) represents the vast majority of advanced practice registered dietitians in the United States who work full-time with athletes in colleges, professional sports, Olympic training centers, the U.S. Military and in law enforcement. CPSDA’s member-driven national not-for-profit organization mission is to create leaders who elevate the profession of Sports Nutrition through ethical, science-based, cutting-edge care.
CPSDA is dedicated to providing continuing education programs and events to keep sports dietitians apprised of new developments in the rapidly-evolving global food and dietary supplement supply; developing new education programs and events to prepare student CPSDA members to become sports dietitians; and for Sports RD members to continue to elevate themselves and the profession; and to partner with education-based organizations to restore and advance the firm belief that a varied balance of healthy whole foods is the optimal method of fueling athletic performance. Quantifying these contributions and conveying findings to key decision-makers in athletic programs throughout the U.S. is one of the primary reasons CPSDA was formed, along with our commitment to mentor the next generation of sports dietitians.
Job Summary:
CPSDA seeks an experienced and creative individual for the position of Marketing & Digital Content Creator. This position will support the Director of Marketing & Membership with a focus on creative content development, social media management, content layout and updates to company marketing materials including infographics, emails, digital newsletters, website and more. This position will also be responsible maintaining the CPSDA events calendar within the membership platform, monitoring community forums, and tracking sponsorship assets. The position requires a creative, organized, enthusiastic, and flexible individual who is capable of handling multiple projects at once and collaborating with others. Occasional travel will be required to some CPSDA events.
Position Responsibility Overview
- Create all content for social media, website, emails, infographics, member resources, and special projects as needed
- Serve as the point of contact on all social media channels; Instagram, Facebook, LinkedIn and Twitter. Proactively managing all engagement and contact points with followers
- Manage CPSDA marketing calendar quarterly, including social media, email, and newsletters
- Identify digital engagement opportunities and lead the conceptualization of digital campaigns
- Stay abreast of sports nutrition news, articles and media highlighting CPSDA members
- Maintain a cohesive brand image on all communication platforms
- Update CPSDA events calendar and monitor community forums on member login platform
- Other duties as assigned
Knowledge, Skills, and Abilities
- Strong content creation skills for social platforms (graphic, video)
- Exceptional knowledge of Instagram, Facebook, Twitter, LinkedIn and other popular online platforms
- Curious, positive, team-oriented, enthusiastic approach
- Excellent organization and time management skills
- Professional demeanor and ability to work in a team setting
- Flexibility to handle multiple tasks and to adapt to shifting priorities
- Comprehension of MS Office suite, Wordpress, and design program of preference
Preferred Qualifications:
- 2 years or more experience in a marketing, graphic design or content creation role
- Proven ability to create eye-catching digital media and marketing materials
- Bachelor’s degree in marketing, graphic design, or similar program
- Close proximity to a major airport
Additional Position Commentary:
- Job Perks - This is a work from home position that will require occasional travel throughout the year to support events and organization growth. A monthly cell phone stipend and a laptop computer will be provided. This position offers flexibility in schedule and vacation, 401 K, telehealth, dental, and life and disability insurance. Health insurance is not covered, however:
- For any employee who does not have health insurance, CPSDA will provide assistance in obtaining it through our consultant with Safe Bridge insurance. CPSDA does not offer a health plan but will provide assistance in covering premium costs up to $450 per month, whichever is less.
- For any employee who has the option to have health insurance covered by a spouse or parent, CPSDA will provide assistance in covering premium costs up to $150 per month, whichever is less.
- The reimbursement amount can be reevaluated once a year at open enrollment or in the event of a significant life event (death, change of job status, marriage etc.)
- Availability - The Marketing & Digital Content Creator will need to establish and communicate a plan of availability to Director of Marketing & Membership and volunteer board members. Sports do happen on the weekend and in the evenings; moreover, much of the work of board members will occur on “non-business” hours; therefore, thoughtful scheduling will be needed. Some night and weekend communication is expected and if a matter is time sensitive, the board will communicate via phone, voicemail, or text. Individuals will be expected to maintain a distraction free environment during normal business hours.
- Reporting Responsibilities - The Marketing & Digital Content Creator will primarily report to the Director of Marketing & Membership, with a secondary report to the Executive Director, but will be a strategic partner to all board members.
- Start date: August, 2023
- Salary Range: $50,000-$56,000
To apply, please submit your resume, cover letter and portfolio of digital graphic/video examples to Kim Byer, Director of Marketing & Membership at [email protected] with the subject line: Marketing & Digital Content Creator – First and Last Name.
