Senior Digital Campaign Manager

About Vocal Media

Vocal Media is a social impact influencer marketing agency. We build and activate powerful influencer networks across the top social platforms: TikTok, Instagram, YouTube, Twitch, Twitter, and Discord. The creators we work with lead daily conversations with large audiences across social media. They post frequently on issues like racial justice, climate change, and economic inequality, but they also create engaging cultural content, engaging and educating their audiences on popular topics like health and wellness, beauty, fashion, sports, media, history, and everything in between. They work across every social media channel, particularly: Instagram, TikTok, Twitch, YouTube, Twitter, and Discord.

The Vocal Media team brings together talent from music promotion, tech, digital marketing, influencer marketing, and political organizing to support progressive campaigns. We work with multiple creator consultants, who split their time between campaign consulting and creating pop-culture and political content on social media platforms.

Across the board, our team members believe deeply in helping organizations effectively leverage influencer partnerships that maximize the impact of digital campaigns, expand reach into new communities, and bridge the gap between pop culture and social good.

Responsibilities

• Independently design, execute, and manage ongoing digital marketing campaigns across TikTok, Snapchat, Instagram, Twitch, etc.
• Manage positive client relationships and regularly update clients on campaign progress, including preparing for and leading weekly client calls
• Serve as a strategic subject matter expert to clients on content creation, trend utilization, and growing an account
• Establish campaign goals and finalize campaign materials, including creative briefs and other assets
• Analyze campaign metrics and progress to goals, and proactively adjust strategy as needed
• Develop and present post-campaign reports to clients
• Work closely with digital creators to develop creative and engaging content that meets campaign brief requirements
• Oversee and delegate campaign tasks to associate campaign staff, including monitoring progress to goal and proactively providing feedback when off-track
• Strategize with colleagues and clients to find new creative tactics to innovate on content, sourcing, and team processes
• Stay up-to-date on current events, trends and news stories as it pertains to TikTok and the content creation industry, to serve as an expert in strategy conversations with clients

Qualifications

• 3+ years of professional or volunteer experience in progressive organizing, social media, or content creation, including:
• Working closely with clients and/or reporting to key stakeholders
• Managing others and pushing complex projects forward without clear next steps
• Passion for intersectional progressive politics and a strong cultural competency
• Deep understanding of an ever-changing social media landscape, particularly as it pertains to growing an online presence, working with content creators, and utilizing trends
• Great organizational & communication skills with a strong commitment to follow-up
• Strong time management skills with the ability to manage multiple projects and competing priorities simultaneously under strict deadlines
• Experience with Google Drive and AirTable a plus, willingness to learn if not familiar is required

Benefits

• Health, Dental and Vision insurance covered at 90% for employees
• Unlimited PTO and sick leave
• Completely virtual work environment & one-time home office set up reimbursement, as well as home wifi stipend
• Work in any timezone within the continental US
• 401(k) plan
• Salary band $70,000 - $80,000

Please apply here!

Vocal Media is committed to developing leaders, policies, and a team culture that embraces diversity and enhances equity. We believe that differences in backgrounds, experiences, and identities lead to healthier organizations and stronger teams. We recognize that our success requires commitment to obtaining and retaining a diverse staff that provides the highest quality services to our clients and creators. Vocal is an equal opportunity employer and it is our policy to recruit, hire, train, promote and administer any and all personnel actions without regard to sex, race, age, color, creed, national origin, religion, economic status, sexual orientation, veteran status, gender identity or expression, ethnic identity, or disability, or any other legally protected basis. Vocal is committed to providing accommodations to individuals with disabilities in the hiring process and on the job, as required by applicable law. Vocal will not tolerate any unlawful discrimination and any such conduct is strictly prohibited.