Posted June 14, 2023
Assistant Marketing Manager - Public Relations & Events
Kiss Products, Inc.
Port Washington, NY, USA
⚠ [Archived] No Longer Accepting Applicants
Job Description Summary
Global Marketing Assistant Manager will be involved in all aspects of public relations and consumer events for both the nail & lash categories, including development and implementation of PR, events & influencer programs on a global level (US, Canada, UK, Germany).
Job Description
Responsibilities:
- Creates and executes innovative and engaging public relations & influencer campaigns
- Coordinates & interacts regularly with external public relations agencies for execution of all programs globally
- Organizes public relations activations and consumer events to promote the company’s image and serves as a Brand Ambassador
- Plans upcoming consumer shows for nail and lash categories and executes production for each with internal and external partners
- Establishes influencer marketing strategy; briefs and develops contracts with agencies, manages influencer selection and approval and reports on campaign results
- Manages and coordinates creative mailers with external agencies
- Collaborates with Brand Marketing teams for nail and lash categories to ensure programs are aligned with overall strategies and goals; organizes weekly statuses with brand members
- Reviews media content and press releases
- Provides category and brand recommendations for marketing support activities related to public relations, consumer events and influencers
- Oversees public relations and consumer event budget and inputs invoices
- Establishes KPIs and goals, and prepares reporting on media and activation results
- Reports to Director of Global Marketing
(KSA) Knowledge/experience, Skills, Ability & Attitude Required
- Candidate must be detail-oriented, collaborative, have a positive attitude, strong computer skills, a self- starter, be well organized and possess good interpersonal skills.
- Marketing or Communications major required
- 3-6+ years Public Relations & Event experience with track record of success
- Strong passion and knowledge in beauty, pop culture, social media, and influencers
- Skills – strong strategic and executional skills
- Excellent writing, oral presentation, and communication skills
- Results oriented
- Outstanding computer skills (powerpoint, excel, etc)
- Travel required; approximately 4-6 times a year
