Senior Marketing Executive
Freedom Games is a game publishing company co-founded and staffed by industry veterans. We are looking to grow our team and are looking for talented and enthusiastic individuals who are excited about joining a startup environment.
As the Director of Marketing for Freedom Games you will be primarily responsible for ensuring that we are providing excellent marketing services and outputs for our portfolio of titles. We believe that developing engaging strategies around our games is essential to their success, and this role would be focused on building up a robust marketing program that Freedom Games can leverage to make our games as successful as possible.
Reporting to the CEO, your primary objective will be to find ways to build and support the games we publish in a manner that creates tangible positive outcomes for the developers and our business. This includes performance marketing, storefront and advertising optimization, executing social marketing campaigns, and gathering/reporting on data on the holistic marketing status of our titles.
We believe in working on great games with great people. Games aren’t just our business, they’re our passion! As we expand our team, we’re looking for people who can embrace that philosophy and help drive our business forward.
Key Responsibilities
- Ownership and management of Freedom Games’s marketing data dashboards and reporting framework
- Ownership of marketing KPIs measuring storefront conversion and performance
- Ownership of game discount strategy and promotion
- Support of major event tent poles such as GDC, Gamescom, and PAX
- Ensure that developers and clients are consulted and informed about marketing strategies and results
- Owner of creative direction and presentation of published titles digitally and physically
- Manage external marketing efforts including PR, performance marketing, and influencer outreach
You have
- 3-5+ years of experience in the video game industry or similar role
- At least 3+ year of experience as a people manager
- Strong familiarity with the most popular platforms for gaming communities (Steam Forums, Discord, etc.)
- A passion for a wide range of indie game genres and styles
- A strong passion for running and managing a portfolio of products and ensuring they succeed
- Exceptional communication and interpersonal skills
- Ability to multi-task and coordinate multiple projects/initiatives simultaneously
- PR Experience
Bonus points if:
- 5+ years of experience in the video game industry
- Have helped shipped multiple indie titles on any platform(s)
- Experience with working with multiple game communities at one time
- You have a network of contacts within the gaming industry
- Experience with productivity tools (Asana, Trello, Jira)
