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Posted June 28, 2023
7 For All Mankind

Senior Marketing Manager, 7 For All Mankind

7 For All Mankind
Los Angeles, CA, USA ⚠ [Archived] No Longer Accepting Applicants

Description

Role

This role will have a broad set of responsibilities and will be a key member of the marketing team. The individual will help to drive the brand marketing initiatives, support the wholesale and international partners and execute cross-functional programs that help drive revenue, traffic and conversion for all brand channels. They will work collaboratively with cross-functional partners including: Creative, PR, Social, Digital, Ecommerce, Retail, Wholesale, Buying, Merchandising, Visuals and Design.

Responsibilities

  • Develop, manage, and tactically execute seasonal marketing campaigns to increase brand visibility amongst target consumers and influencers, as well as, create demand for 7FAM products.
  • Partner closely with Social/Influencer team, identifying opportunities and helping to develop briefs within influencer programs
  • Help develop social media and content strategies that align with each individual company initiatives
  • Oversee content development, distribution, and community management across all major social media platforms including Instagram, Twitter, Facebook, TikTok and Pinterest
  • Ensure content marketing strategy, brand values and aesthetic are implemented and communicated across all channels (web, retail, wholesale, social, digital, and international).
  • Coordinate with Global Marketing to align on seasonal programs, activities, key product initiatives, and distribution of creative assets.
  • Support media team efforts to request and review vendor partner proposals. Develop marketing channel mix recommendations, conversion models, ROI forecasts and measurement plans.
  • Exceptional budget management skills

Profile

  • 5 years of related professional experience
  • Familiarity or experience with retail and/or consumer marketing (preferred)
  • Excellent communication skills, technical skills, and business acumen
  • Skilled at managing multiple projects (budgets, resources, assets, information, and timelines)
  • Exceptional ability to communicate and interface well across all levels of the organization
  • Detail oriented, self-starter, proactive and highly organized
  • A strong appreciation of fashion, style and design

Salary Description

$100,000 - $120,000