Specialist, Brand PR & Partnerships, Premium and Luxury & Lifestyle
Make IHG Hotels & Resorts a beloved household name through support of the Brand PR and Partnerships team for IHG’s Premium and Luxury & Lifestyle portfolios in the Americas.
Roles & Responsibilities
Support Brand PR and Partnerships team for IHG’s Premium and Luxury & Lifestyle portfolios in the Americas, including but not limited to: Crowne Plaza, EVEN, Hotel Indigo, InterContinental Hotels & Resorts, Kimpton Hotels & Restaurants, Regent Hotels & Resorts, Vignette Collection and voco
Assist Brand PR team with development of 360 communications plans for campaigns, new hotel openings and partnerships, extending into social, internal and owned channels
Support Premium and L&L Brand PR in the management of agencies to deliver earned media strategies and plans
Manage department resources, including but not limited to influencer agreements and photos, press clippings, coverage reports, media lists and internal distribution lists as needed
Develop and maintain communications collateral templates, including PowerPoint templates, email templates, memo templates, etc. for use by relevant Brand PR employees
Maintain Premium and L&L Brand PR influencer database; facilitate image uploading for contracted influencer partnerships
Assist with regular department analytics and reports for Premium & L&L PR brands to measure PR ROI
Support Premium & L&L Brand PR internal team priorities and meetings by preparing meeting agendas, recaps, monthly reports and creative ideation
Prepare media materials, including briefing books, pitches, press releases, etc.
Develop and maintain division fact sheets, executive bios, and division presentations (general overview) for use by division employees
Co-own the Premium & L&L Brand PR team editorial calendars to execute strategic and timely media pitches
Research, pitch and place favorable stories for Premium & L&L brands, working in partnership with other IHG comms teams, i.e. GCA, Masterbrand, News Bureau
Co-manage Premium & L&L Brand PR team’s editorial awards strategy and maximize visibility for potential exposure
Assist with organization of internal monthly news digest to merchandise Premium & L&L Brand PR team wins
Establish and maintain media relationships with key media outlets and influencers
Education:
Bachelor’s Degree in PR, Communications, Journalism, Marketing or related field
Key Skills & Experiences
2-5 years of progressive work-related experience at an agency and/or in-house public relations function focused on consumer lifestyle brands and media with demonstrated technical proficiency related to the position.
Strong writing, communication and interpersonal skills
Strong customer-focus orientation
Working knowledge of the media landscape
Fluent knowledge of working within a Windows environment, intranet/online experience a plus
Ability to exercise discretion in handling sophisticated and sometimes confidential information
Demonstrated ability to influence and communicate with all levels of management and employees
Must possess excellent time and project management and organizational skills
We’ll reward all your hard work with a great salary and benefits – including great room discount and superb training.
Join us and you’ll become part of the global IHG family – and like all families, all our individual team members share some winning characteristics. As a team, we work better together – we trust and support each other, we do the right thing, and we welcome different perspectives. You need to show us you care, that you notice the little things that make a difference to guests as well as always looking for ways to improve.
At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regard to an individual's, race, color, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.
IHG is committed to promoting a culture of inclusion where everyone feels safe, respected and valued. We seek talent from all backgrounds to join our teams and encourage our colleagues to bring their authentic and best selves to work.
Not Applicable for Colorado Applicants
